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Influencer marketing as a method of solving the crisis of trust in digital content marketing
Sołoducha, Krzysztof - In: European research studies 25 (2022) 3, pp. 634-645
Persistent link: https://www.econbiz.de/10013532441
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Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna; Mero, Joel; Munnukka, Juha; Zimmer, Marcus; … - In: Industrial marketing management : the international … 118 (2024), pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
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Content promotion for online content platforms with the diffusion effect
Lin, Yunduan; Wang, Mengxin; Zhang, Heng; Zhang, Renyu; … - In: Manufacturing & service operations management : M & SOM 26 (2024) 3, pp. 1062-1081
Persistent link: https://www.econbiz.de/10014536796
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TYPO3 Online-Marketing-Guide : Affiliate- und E-Mail-Marketing, Keyword-Advertising, Suchmaschinen-Optimierung mit TYPO3
Lammenett, Erwin - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003473942
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TYPO3 Online-Marketing-Guide : Affiliate- und E-Mail-Marketing, Keyword-Advertising, Suchmaschinen-Optimierung mit TYPO3
Lammenett, Erwin - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10013515427
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A review of studies on virtual layout and atmospherics : potential applications to the fashion industry
Roberts, Jenniefer; Grassi, Alessia - In: The international review of retail, distribution and … 31 (2021) 4, pp. 432-456
Persistent link: https://www.econbiz.de/10012609704
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Push or pull? : a website's strategic choice of content delivery mechanism
Ma, Dan - In: Journal of management information systems : JMIS 32 (2015) 1, pp. 291-321
Persistent link: https://www.econbiz.de/10011341221
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Online fashion shopping paradox : the role of customer reviews and facebook marketing
Kawaf, Fatema; Istanbulluoglu, Doga - In: Journal of retailing and consumer services 48 (2019), pp. 144-153
Persistent link: https://www.econbiz.de/10012001293
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Facebook practices for business communication among fashion retailers
Escobar-Rodríguez, Tomás; Bonsón-Fernández, Rocío - In: Journal of fashion marketing and management 21 (2017) 1, pp. 33-50
Persistent link: https://www.econbiz.de/10011703050
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Understanding how Millennial shoppers decide what to buy : digitally connected unseen journeys
Hall, Angela; Towers, Neil - In: International journal of retail & distribution management 45 (2017) 5, pp. 498-517
Persistent link: https://www.econbiz.de/10011706972