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Decoding consumer perceptions of premium products with rule-developing experimentation
Gofman, Alex; Moskowitz, Howard R.; Bevolo, Marco; … - In: The journal of consumer marketing 27 (2010) 5, pp. 425-436
Persistent link: https://www.econbiz.de/10008651279
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If they could see me now: immigrants' use of prestige brands to convey status
Kwak, Lynn; Sojka, Jane Z. - In: The journal of consumer marketing 27 (2010) 4, pp. 371-380
Persistent link: https://www.econbiz.de/10008651283
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Value-based segmentation of luxury consumption behavior
Wiedmann, Klaus-Peter; Hennigs, Nadine; Siebels, Astrid - In: Psychology & marketing 26 (2009) 7, pp. 625-651
Persistent link: https://www.econbiz.de/10003874129
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Personal taste and family face : luxury consumption in Confucian and Western societies
Wong, Nancy Y.; Ahuvia, Aaron C. - 2010
Persistent link: https://www.econbiz.de/10003922854
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Consuming luxury brands : the relevance of the "rarity principle"
Phau, Ian; Prendergast, Gerard P. - 2010
Persistent link: https://www.econbiz.de/10003922855
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Psychological and cultural insights into consumption of luxury Western brands in India
Eng, Teck Yong; Bogaert, Julie - In: Journal of customer behaviour 9 (2010) 1, pp. 55-75
Persistent link: https://www.econbiz.de/10003965737
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Luxury consumption factors
Husic, Melika; Čičić, Muris - In: Journal of fashion marketing and management 13 (2009) 2, pp. 231-245
Persistent link: https://www.econbiz.de/10003858467
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Uncovering the relationships between aspirations and luxury brand preference
Truong, Yann; McColl, Rod; Kitchen, Philip J. - In: The journal of product & brand management 19 (2010) 5, pp. 346-355
Persistent link: https://www.econbiz.de/10008658563
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The changing behaviours of luxury consumption
Yeoman, Ian - In: Journal of revenue and pricing management 10 (2011) 1, pp. 47-50
Persistent link: https://www.econbiz.de/10008939591