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Markenführung im Einzelhandel...
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Subject
All
Corporate Social Responsibility
33,753
Corporate social responsibility
33,524
Einzelhandel
17,618
Markenführung
17,000
Brand management
16,978
Retail trade
14,715
Konsumentenverhalten
12,619
Consumer behaviour
12,602
Markenimage
7,345
Brand image
7,208
Reputation
5,903
Sustainable development
5,559
Nachhaltige Entwicklung
5,540
Markenartikel
5,525
Brand
5,505
Unternehmensethik
5,351
Business ethics
5,254
Theorie
4,936
Theory
4,862
Deutschland
4,460
Nachhaltigkeit
4,192
Beziehungsmarketing
4,189
Relationship marketing
4,179
Sustainability
4,130
Stakeholder
3,758
Germany
3,673
Welt
3,634
World
3,610
USA
3,545
United States
3,403
Corporate Governance
3,277
Corporate governance
3,233
corporate social responsibility
3,207
Unternehmenserfolg
3,024
Firm performance
2,996
Firmenimage
2,625
Corporate reputation
2,619
Environmental management
2,555
Umweltmanagement
2,555
Social Web
2,384
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Online availability
All
Undetermined
24,988
Free
16,787
Type of publication
All
Article
49,829
Book / Working Paper
27,254
Journal
336
Other
33
Type of publication (narrower categories)
All
Article in journal
37,326
Aufsatz in Zeitschrift
37,326
Aufsatz im Buch
9,201
Book section
9,201
Graue Literatur
4,594
Non-commercial literature
4,594
Working Paper
3,732
Arbeitspapier
3,280
Hochschulschrift
2,283
Collection of articles of several authors
1,917
Sammelwerk
1,917
Thesis
1,521
Aufsatzsammlung
1,391
Case study
1,356
Fallstudie
1,356
Conference paper
483
Konferenzbeitrag
483
Konferenzschrift
472
Article
400
Dissertation u.a. Prüfungsschriften
276
Conference proceedings
249
Lehrbuch
247
Reprint
229
Bibliografie enthalten
228
Bibliography included
228
Textbook
212
Amtsdruckschrift
193
Government document
193
Ratgeber
166
Guidebook
146
Statistik
139
Collection of articles written by one author
136
Sammlung
136
Handbook
111
Handbuch
111
Statistics
90
Interview
84
Market information
53
Marktinformation
53
Fallstudiensammlung
52
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English
63,101
German
9,386
Undetermined
4,066
French
356
Spanish
188
Russian
128
Polish
122
Italian
93
Swedish
36
Dutch
32
Danish
30
Hungarian
20
Finnish
17
Ukrainian
17
Portuguese
16
Czech
14
Lithuanian
12
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10
Romanian
8
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7
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5
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5
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4
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4
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3
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2
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2
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2
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2
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1
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1
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1
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1
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Author
All
Esch, Franz-Rudolf
133
Burmann, Christoph
131
Crowther, David
106
Baumgarth, Carsten
90
Melewar, T. C.
86
Pies, Ingo
82
Idowu, Samuel O.
75
Moon, Jeremy
74
Okolo-Obasi, Elda N.
74
Uduji, Joseph I.
73
Scherer, Andreas Georg
72
Ahlert, Dieter
71
Meffert, Heribert
71
Swoboda, Bernhard
71
Schmidpeter, René
69
Huber, Frank
68
Lindgreen, Adam
66
Keller, Kevin Lane
64
Kolk, Ans
63
Schaltegger, Stefan
63
Matten, Dirk
61
Smith, N. Craig
61
Bruhn, Manfred
60
Hielscher, Stefan
58
Serafeim, George
57
Gond, Jean-Pascal
56
Becchetti, Leonardo
55
Wiedmann, Klaus-Peter
55
Bang, Nguyen
53
Jamali, Dima
53
Beckmann, Markus
51
Grewal, Dhruv
51
Palazzo, Guido
50
Tomczak, Torsten
50
Fehr, Ernst
49
Balmer, John M. T.
48
Schramm-Klein, Hanna
48
Crane, Andrew
47
Bauer, Hans H.
46
Loureiro, Sandra Maria Correia
46
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Institution
All
Springer Fachmedien Wiesbaden
222
National Bureau of Economic Research
175
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
99
Springer-Verlag GmbH
54
C.E.P.R. Discussion Papers
48
Information Resources Management Association
42
Verlag Dr. Kovač
42
Edward Elgar Publishing
41
Université Paris-Dauphine (Paris IX)
41
HAL
40
OECD
32
Institute for the Study of Labor (IZA)
27
Springer International Publishing
27
Gesellschaft zur Erforschung des Markenwesens
26
Books on Demand GmbH <Norderstedt>
25
Institut für Handelsforschung <Köln>
23
Inter-American Development Bank
23
European Centre for the Development of Vocational Training
20
IGI Global
20
Nomos Verlagsgesellschaft
20
CESifo
17
Haufe-Lexware GmbH & Co. KG
17
EconWPA
16
Springer Gabler <Firma>
14
World Bank
14
American Marketing Association
13
Bundesverband der Deutschen Volksbanken und Raiffeisenbanken
13
Department of Economics, University of Pennsylvania
13
Europäische Kommission / Statistisches Amt
13
Metropolis-Verlag für Ökonomie Gesellschaft und Politik GmbH
13
USA / Bureau of the Census
13
Campus Verlag
12
De Gruyter Oldenbourg
12
IESE Business School, Universidad de Navarra
12
Deutschland / Statistisches Bundesamt
11
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
11
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
11
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
11
International Energy Agency
11
Taylor and Francis
11
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Published in...
All
Journal of business ethics : JOBE
1,413
Journal of business research : JBR
1,148
Journal of retailing and consumer services
937
SpringerLink / Bücher
692
The journal of brand management : an international journal
582
Corporate social responsibility and environmental management
571
Journal of Business Ethics
444
The journal of product & brand management
405
Business strategy and the environment
370
Journal of retailing
344
Business & society
293
Springer eBook Collection
273
International journal of production economics
269
International journal of retail & distribution management
261
The international review of retail, distribution and consumer research
253
Journal of business ethics : JBE
243
European journal of operational research : EJOR
217
International journal of hospitality management
217
Cogent business & management
210
Finance research letters
206
Management science : journal of the Institute for Operations Research and the Management Sciences
194
European journal of marketing : EJM
183
NBER working paper series
175
Psychology & marketing
174
Industrial marketing management : the international journal for industrial and high-tech firms
170
Marketing intelligence & planning
157
Corporate reputation review : an international journal
151
Journal of marketing
150
Journal of marketing communications
149
Journal of strategic marketing
149
Asia Pacific journal of marketing and logistics
145
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
143
Journal of the Academy of Marketing Science
142
Working paper / National Bureau of Economic Research, Inc.
140
Journal of marketing management : MM
138
NBER Working Paper
136
Management-Reihe Corporate Social Responsibility
133
Business horizons
132
Technological forecasting & social change : an international journal
130
Tourism management : research, policies, practice
123
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Source
All
ECONIS (ZBW)
71,606
RePEc
2,978
USB Cologne (EcoSocSci)
1,617
EconStor
940
BASE
165
USB Cologne (business full texts)
88
Other ZBW resources
30
OLC EcoSci
21
ArchiDok
7
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Showing
1
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10
of
77,452
Sort
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date (newest first)
date (oldest first)
1
When should private label brands endorse ethical attributes?
Bodur, H. Onur
;
Tofighi, Maryam
;
Grphmann, Bianca
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10011505027
Saved in:
2
Social responsibility and its differential effects on the retailers' portfolio of private label brands
Tofighi, Maryam
;
Bodur, H. Onur
- In:
International journal of retail & distribution management
43
(
2015
)
4/5
,
pp. 301-313
Persistent link: https://www.econbiz.de/10011298836
Saved in:
3
What claims best convey the quality of retailers' standard private label products?
Louis, Didier
;
Lombart, Cindy
;
Grappe, Cindy G.
;
Durif, …
- In:
International journal of retail and distribution management
51
(
2023
)
11
,
pp. 1569-1587
Persistent link: https://www.econbiz.de/10014484155
Saved in:
4
The emergence of a values-based premium private label brand
reputation
within a multiple-tier brand portfolio
Arantola, Noora
;
Juntunen, Mari
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 1139-1153
Persistent link: https://www.econbiz.de/10014334408
Saved in:
5
Do store image and price perception matter to store brand equity?
Calvo Porral, Cristina
;
Lévy Mangin, Jean-Pierre
- In:
Journal of food products marketing
21
(
2015
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10011432114
Saved in:
6
Why do hypermarkets extend their brands to a growing number of products?
Hasliza Hassan
;
Muhammad Sabbir Rahman
;
Abu Bakar Sade
- In:
International journal of business excellence
17
(
2019
)
3
,
pp. 290-305
Persistent link: https://www.econbiz.de/10011997497
Saved in:
7
How individual value structures shape smart shopping experience and brand choices : an international perspective
Gómez-Suárez, Mónica
;
Quiñones, Myriam
;
Yagüe …
- In:
European journal of international management : EJIM
13
(
2019
)
4
,
pp. 515-532
Persistent link: https://www.econbiz.de/10012065239
Saved in:
8
The role of store brand spillover in a retailer’s category management strategy
Alan, Yasin
;
Kurtuluş, Mümin
;
Wang, Chunlin
- In:
Manufacturing & service operations management : M & SOM
21
(
2019
)
3
,
pp. 620-635
Persistent link: https://www.econbiz.de/10012102852
Saved in:
9
The new approach to developing store brand strategy : a case from China
Song, Wei
;
Schein, David D.
;
Collins, Roger
- In:
International journal of business environment : IJBE
8
(
2016
)
4
,
pp. 324-343
Persistent link: https://www.econbiz.de/10011663949
Saved in:
10
Consumer identification with store brands : differences between consumers according to their brand loyalty
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Oubiña, Javier
- In:
Business research quarterly : BRQ
18
(
2015
)
2
,
pp. 111-126
Persistent link: https://www.econbiz.de/10010533280
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