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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
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81
Hybrid customer interaction
Nüesch, Rebecca
;
Alt, Rainer
;
Puschmann, Thomas
- In:
Business & information systems engineering : BISE ; the …
57
(
2015
)
1
,
pp. 73-87
Persistent link: https://www.econbiz.de/10011491374
Saved in:
82
Customer retention strategies for disintermediated travel agents : how to stop customers from migrating to online booking channels
Viljoen, Kim
;
Roberts-Lombard, M.
- In:
The journal of applied business research
32
(
2016
)
2
,
pp. 541-554
Persistent link: https://www.econbiz.de/10011500621
Saved in:
83
Customer retention strategies for disintermediated travel agents : how to stop customers from migrating to online booking channels
Viljoen, Kim
;
Roberts-Lombard, Mornay
- In:
The journal of applied business research
32
(
2016
)
3
,
pp. 681-694
Persistent link: https://www.econbiz.de/10011500808
Saved in:
84
Helping firms reduce complexity in multichannel online data : a net taxonomy-based approach for customer journeys
Anderl, Eva
;
Schumann, Jan Hendrik
;
Kunz, Werner
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 185-203
Persistent link: https://www.econbiz.de/10011505019
Saved in:
85
Channel design to enrich customers' shopping experiences : synchronizing clicks with bricks in an omni-channel perspective, the Direct Optic case
Picot-Coupey, Karine
;
Huré, Elodie
;
Piveteau, Lauren
- In:
International journal of retail & distribution management
44
(
2016
)
3
,
pp. 336-368
Persistent link: https://www.econbiz.de/10011515906
Saved in:
86
When do online consumers shop in an offline store : the moderating effects of product characteristics
Shen, Kathy Ning
;
Cai, Yuanfeng
;
Guo, Zhaoyang
- In:
Journal of marketing channels : ... distribution …
23
(
2016
)
3
,
pp. 129-145
Persistent link: https://www.econbiz.de/10011538938
Saved in:
87
Customer responses to channel migration strategies toward the E-channel
Trampe, Debra
;
Konuş, Umut
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
28
(
2014
)
4
,
pp. 257-270
Persistent link: https://www.econbiz.de/10010470966
Saved in:
88
Multichannel retailing and consumer behaviour : strategy design and implementation
Sánchez-Pérez, Manuel
;
Estrella-Ramón, Antonia
; …
- In:
International journal of applied behavioral economics : …
3
(
2014
)
4
,
pp. 17-39
Persistent link: https://www.econbiz.de/10010474332
Saved in:
89
The effect of content credibility on consumer-based brand equity : the case of Indian television channels
Bakshi, Madhupa
;
Khan, Bilal Mustafa
;
Mishra, Prashant
- In:
International journal of Indian culture and business …
8
(
2014
)
3
,
pp. 329-344
Persistent link: https://www.econbiz.de/10010401590
Saved in:
90
Empirical study on multi-channel service quality and customer loyalty of retailers
Yong-zhi, Qi
- In:
Journal of electronic commerce in organizations : the …
12
(
2014
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010506943
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