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Commentary essay on "Exploring origins of ethical company/brand perceptions : a consumer perspective of corporate ethics"

Cohn, Deborah Y. - In: Journal of business research : JBR 63 (2010) 12, pp. 1267-1268

Persistent link: https://www.econbiz.de/10008747518

Understanding corporate social responsibility and product perceptions in consumer markets: a cross-cultural evaluation

Singh, Jaywant; Garcia de los Salmones Sanchez, Maria … - In: Journal of business ethics : JOBE 80 (2008) 3, pp. 597-611

Persistent link: https://www.econbiz.de/10003735994

Ain't misbehavin' : consumption in a moralized brandscape

Salzer-Mörling, Miriam; Strannegård, Lars - In: Marketing theory 7 (2007) 4, pp. 407-425

Persistent link: https://www.econbiz.de/10003628327

Consumers' perceptions of consumer rights in Jordan

Alsmadi, Sami; Khizindar, Tariq - In: International journal of commerce and management 25 (2015) 4, pp. 512-530

Persistent link: https://www.econbiz.de/10011446379

Use of brand community markers to engage existing lifestyle consumption communities and some ethical concerns

Gordon, Ross; Jones, Sandra; Barrie, Lance; Gilchrist, Heidi - In: Journal of macromarketing : examining the interactions … 35 (2015) 4, pp. 419-434

Persistent link: https://www.econbiz.de/10011413158

Corporate Social Responsibility : Konsumenten als Treiber für mehr gesellschaftliche Verantwortungsübernahme in Unternehmen?

Grünewald, Markus - In: Akteure einer nachhaltigen Unternehmensentwicklung, (pp. 39-53). 2004

Persistent link: https://www.econbiz.de/10002050261

Will you purchase environmentally friendly products? : using prediction requests to increase choice of sustainable products

Bodur, H. Onur; Duval, Kimberly M.; Grohmann, Bianca - In: Journal of business ethics : JOBE 129 (2015) 1, pp. 59-75

Persistent link: https://www.econbiz.de/10011290917

Investor reactions to socially responsible investment

Martí Ballester, Carmen Pilar - In: Management decision : MD 53 (2015) 3, pp. 571-604

Persistent link: https://www.econbiz.de/10011291424

Advertising to the end consumers by pharmaceutical companies : blessing or curse?

Goldberg, Scott - 2013

Persistent link: https://www.econbiz.de/10011293891

The Dimensions of Corporate Social Responsibility and Customer Loyalty of Consumer Goods Companies in Nigeria

Dzeawuni, Wirnkar Alphonsius - 2020

This research examined the effects of the dimensions of corporate social responsibility on customer loyalty of consumer goods companies in Nigeria. The quantitative and ex post facto research designs were found appropriate for the study. Secondary source of data collection via panel data was...

Persistent link: https://www.econbiz.de/10012839114