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Regulatory fit effects on children's responses to healthy eating promotion : an experiment testing message and celebrity fit
Cheng, Benjamin Ka Lun - In: Health marketing quarterly 32 (2015) 1, pp. 48-64
Persistent link: https://www.econbiz.de/10011289339
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A macro-level assessment of introducing children food advertising restrictions on children's unhealthy food cognitions and behaviors
Lwin, May O.; Yee, Andrew Z. H.; Lau, Jerrald; Ng, … - In: International journal of advertising : the review of … 39 (2020) 7, pp. 990-1011
Persistent link: https://www.econbiz.de/10012395637
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Adolescents' responses to cereal ads : an assessment of weight and gender
Castonguay, Jessica; Bakir, Aysen; Blodgett, Jeffrey G. - In: Journal of food products marketing : innovations in … 25 (2019) 8, pp. 785-804
Persistent link: https://www.econbiz.de/10012243706
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Parental communication style's impact on children's attitudes toward obesity and food advertising
Yu, Jay Hyunjae - In: Journal of consumer affairs : official publication of … 45 (2011) 1, pp. 87-107
Persistent link: https://www.econbiz.de/10009531798
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Healthy and unhealthy food in Italian television ads for adults and children
Puggelli, Francesca Romana; Bertolotti, Mauro - In: Young consumers : insight and ideas for responsible … 15 (2014) 1, pp. 58-67
Persistent link: https://www.econbiz.de/10010386448
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A content analysis of television food advertising to children : comparing low and general-nutrition food
Kim, Hyuksoo; Lee, Doohwang; Hong, Yangsun; Ahn, Jungsun; … - In: International journal of consumer studies 40 (2016) 2, pp. 201-210
Persistent link: https://www.econbiz.de/10011488480
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Food advertising and childhood obesity : examining food type, brand mascot physique, health message and media
Esmaeilpour, Fariba; Nashtaee, Mitra Shabani - 2020
Persistent link: https://www.econbiz.de/10013180801
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You eat "like a girl" : gender differences in content and effects of food advertising depicting sports
Castonguay, Jessica; Bakir, Aysen - In: Journal of food products marketing : innovations in … 25 (2019) 3, pp. 233-256
Persistent link: https://www.econbiz.de/10012243196
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Family-based treatment for obesity in tweens : a three-year longitudinal follow-up study
Cheon, Hongsik John; Fraser, Jay R.; Nguyen, Trang Kieu - In: International journal of advertising : the quarterly … 37 (2018) 4, pp. 548-567
Persistent link: https://www.econbiz.de/10011882030
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Food advertising and childhood obesity : examining food type, brand mascot physique, health message and media
Esmaeilpour, Fariba; Nashtaee, Mitra Shabani - 2020
"This book explores the ways in which the environmental factor of advertising can influence children's food choice and … Childhood Obesity seeks to gain a better understanding of children's food choice based on children's exposure to different … which children become consumers, and the role of advertising in this process. It then explores a range of advertising …
Persistent link: https://www.econbiz.de/10012161000