Similar Search Results

Successful industrial service pricing

Indounas, Kostis - In: The journal of business & industrial marketing 24 (2009) 2, pp. 86-97

Persistent link: https://www.econbiz.de/10009524611

The adoption of strategic pricing by industrial service firms

Indounas, Kostis - In: The journal of business & industrial marketing 30 (2015) 5, pp. 521-535

Persistent link: https://www.econbiz.de/10011339892

Case study on break-even analysis

Indounas, Kostis - In: The ROI of pricing : measuring the impact and making …, (pp. 142-149). 2014

Persistent link: https://www.econbiz.de/10010240059

The antecedents of strategic pricing and its effect on company performance in the case of industrial service firms

Indounas, Kostis - In: The journal of services marketing 28 (2014) 5, pp. 402-413

Persistent link: https://www.econbiz.de/10010419901

Applying pricing research in B2B financial service industries

Indounas, Kostis - In: International journal of bank marketing 40 (2022) 4, pp. 918-933

Persistent link: https://www.econbiz.de/10013396428

The role of customer factors in multiple store patronage: a cost-benefit approach

Baltas, George; Argouslidis, Paraskevas C.; Skarmeas, … - In: Journal of retailing 86 (2010) 1, pp. 37-50

Persistent link: https://www.econbiz.de/10003969343

Tracking the evolution of theory on product elimination : past, present, and future

Aulōnitēs, Geōrgios I.; Argouslidis, Paraskevas C. - In: The marketing review 12 (2012) 4, pp. 345-379

Persistent link: https://www.econbiz.de/10009713518

The successful course of a Greek SME in the domestic and the international marketplace

Papavassiliou, Nikolaos K.; Argouslidis, Paraskevas C. - In: Fallstudien zum internationalen Management : …, (pp. 413-426). 2004

Persistent link: https://www.econbiz.de/10002149914

An empirical investigation into the alternative strategies to implement the elimination of financial services

Argouslidis, Paraskevas C. - In: Journal of world business : JWB 39 (2004) 4, pp. 393-413

Persistent link: https://www.econbiz.de/10005882186

An empirical investigation into the alternative strategies to implement the elimination of financial services

Argouslidis, Paraskevas C. - In: Journal of World Business 39 (2004) 4, pp. 393-413

This paper examines the strategies that financial institutions use in order to implement the elimination of financial services. Through 20 in-depth interviews with managers of British banks, insurance companies and building societies, a set of ten alternative elimination strategies was...

Persistent link: https://www.econbiz.de/10009201915