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Facilitating dynamic marketing capabilities development for domestic and foreign firms in an emerging economy
Xu, Hangjun; Guo, Huiling; Zhang, Jing; Dang, Anh - In: Journal of business research : JBR 86 (2018), pp. 141-152
Persistent link: https://www.econbiz.de/10011855266
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Retailing in emerging markets
Halepete, Jaya (contributor) - 2011
Persistent link: https://www.econbiz.de/10009562566
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Modernizing Retailers in an Emerging Market : Investigating Externally-focused and Internally-focused Approaches
Anderson‐Macdonald, Stephen - 2020
experiment in Mexico City with 1148 traditional retail firms. Our sample is randomized into three groups: 385 firms that we …
Persistent link: https://www.econbiz.de/10012824025
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Retailing in emerging markets
Bennur, Shubhapriya (ed.); Halepete, Jaya (ed.) - 2018 - 2nd edition
of the retail landscape within Brazil, China, India, Russia, Turkey, Qatar, Thailand, South Korea and Mexico. Each …. China -- 5. India -- 6. Russia -- 7. Turkey -- 8. Thailand -- 9. South Korea -- 10. Mexico -- 11. Future of Emerging Markets …
Persistent link: https://www.econbiz.de/10011655431
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Supplier relationship marketing practices and small retailer performance in South Africa
Makhitha, KM - In: Cogent business & management 6 (2019), pp. 1-17
The purpose of the study on which this article is based, was to interrogate the relationship marketing practices of small retailers in South Africa. The researcher also explores the impact of relationship marketing practices on the performance of small retailers in South Africa (SA). Objectives...
Persistent link: https://www.econbiz.de/10012116755
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Supplier relationship marketing practices and small retailer performance in South Africa
Makhitha, Mercy - In: The journal of accounting and management : JAM 9 (2019) 1, pp. 48-64
Persistent link: https://www.econbiz.de/10012195893
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Enhancing Green Loyalty Towards Apparel Retail Stores : A Cross-Generational Analysis on an Emerging Market
Dabija, Dan-Cristian - 2018
Faced with an array of scandals and challenges caused by environmental pollution and exploitation of workers, apparel retailers are often compelled to re-think their strategies in compliance with environmental governance, and to implement specific measures aimed at environmental protection and...
Persistent link: https://www.econbiz.de/10012924708
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Supermarketization : investigating determinants of customer choice in emerging markets
Sanchís-Pedregosa, Carlos; Pennano, Carla - In: Journal of promotion management : innovations in … 27 (2021) 6, pp. 856-876
Persistent link: https://www.econbiz.de/10012607294
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Driving growth of Mwallets in emerging markets : a retailer's perspective
Kumar, V.; Nim, Nandini; Sharma, Amalesh - In: Journal of the Academy of Marketing Science 47 (2019) 4, pp. 747-769
Persistent link: https://www.econbiz.de/10012107310
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Enhancing green loyalty towards apparel retail stores : a cross-generational analysis on an emerging market
Dabija, Dan Cristian - In: Journal of open innovation : technology, market, and … 4 (2018) 8, pp. 1-16
Faced with an array of scandals and challenges caused by environmental pollution and exploitation of workers, apparel retailers are often compelled to re-think their strategies in compliance with environmental governance, and to implement specific measures aimed at environmental protection and...
Persistent link: https://www.econbiz.de/10011879655