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Arbeitsbuch Marketing
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Marketing
31,286
Einführung
7,920
Marketingmanagement
3,511
Marketing management
3,290
Implementation
2,826
Deutschland
2,705
Theorie
2,602
marketing
2,566
Theory
2,563
Germany
2,246
Consumer behaviour
1,795
Konsumentenverhalten
1,665
Management
1,491
USA
1,485
Strategisches Management
1,277
United States
1,273
Agribusiness
1,103
Marktforschung
997
Relationship marketing
978
Beziehungsmarketing
953
Economics
859
Werbung
856
Marketingtheorie
824
Marketing theory
817
Erfolgsfaktor
779
Unternehmen
776
Brand management
752
Markenführung
743
Agricultural and Food Policy
728
Advertising
721
Innovation
716
Market research
685
Online-Marketing
681
Success factor
680
Internet marketing
677
Demand and Price Analysis
652
SME
643
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640
KMU
633
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602
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547
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Kotler, Philip
222
Meffert, Heribert
213
Bruhn, Manfred
175
Pepels, Werner
122
Irwin, Scott H.
94
Fritz, Wolfgang
73
Kaiser, Harry M.
68
Belz, Christian
62
Wiedmann, Klaus-Peter
62
Wilson, William W.
62
Good, Darrel L.
61
Homburg, Christian
58
Bauer, Hans H.
53
McDonald, Malcolm
52
Jabbar, Mohammad A.
51
Kirchgeorg, Manfred
50
Armstrong, Gary
49
Jayne, Thomas S.
49
Reinecke, Sven
49
Sheth, Jagdish N.
47
Tomczak, Torsten
47
Zerres, Michael P.
47
Huber, Frank
45
Baker, Michael John
43
Dichtl, Erwin
42
Kuß, Alfred
42
Garcia, Philip
41
Kreutzer, Ralf T.
41
Brown, Stephen
40
Kleinaltenkamp, Michael
40
Unger, Fritz
40
Ahlert, Dieter
39
Brorsen, B. Wade
39
Kerin, Roger A.
39
Backhaus, Klaus
37
Griffith, Garry R.
37
Diller, Hermann
36
Mitev, Ariel Zoltán
35
Piercy, Nigel
35
Weis, Hans Christian
35
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Agricultural and Applied Economics Association - AAEA
542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Springer Fachmedien Wiesbaden
136
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
American Marketing Association
96
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
Office of the Chief Economist, Department of Agriculture
72
Université Paris-Dauphine (Paris IX)
70
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
49
Department of Agricultural and Resource Economics, University of California-Berkeley
47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
HAL
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
29
Department of Agricultural and Resource Economics, University of Maryland
26
Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues - GEWISOLA
23
Graduate School of Business and Economics (GSBE), School of Business and Economics
23
Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
23
University of Western Sydney
23
Agricultural Marketing Service, Department of Agriculture
22
International European Forum on Innovation and System Dynamics in Food Networks
22
WorldFish Center, Consultative Group on International Agricultural Research (CGIAR)
22
Fördergesellschaft Marketing an der Universität Augsburg
21
EconWPA
20
Edward Elgar Publishing
20
Agriculture Canada, Government of Canada
19
European Society for Opinion and Marketing Research
19
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European Journal of Marketing
463
SpringerLink / Bücher
420
Journal of Food Distribution Research
208
Marketing Intelligence & Planning
199
Journal of business research : JBR
165
UTB
146
Europäische Hochschulschriften / 5
145
Springer eBook Collection
133
Management Science
132
Journal of Agricultural and Applied Economics
130
Industrial marketing management : the international journal for industrial and high-tech firms
118
Journal of Consumer Marketing
110
International Food and Agribusiness Management Review
94
Springer eBook Collection / Business and Economics
94
Agricultural Economics Reports
80
Amber Waves
80
European journal of marketing : EJM
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
International Journal of Bank Marketing
79
Lehrbuch
79
Journal of marketing education : JME
78
Gabler Edition Wissenschaft
75
Journal of marketing management : MM
75
farmdoc daily
74
Review of Marketing and Agricultural Economics
72
Agricultural and Resource Economics Review
70
International Marketing Review
70
Journal of Business & Industrial Marketing
69
Journal of Product & Brand Management
69
Economics Papers from University Paris Dauphine
68
Journal of Agribusiness
65
Management science : journal of the Institute for Operations Research and the Management Sciences
65
EB Series
64
Young Consumers
64
Journal of marketing
62
Marketing theory
62
2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania
60
Australian Journal of Agricultural Economics
60
Food Security Collaborative Working Papers
60
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
59
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ECONIS (ZBW)
18,879
USB Cologne (EcoSocSci)
11,636
RePEc
6,383
Other ZBW resources
2,105
BASE
1,842
EconStor
281
USB Cologne (business full texts)
176
OLC EcoSci
72
ArchiDok
10
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Showing
1
-
10
of
41,384
Sort
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date (newest first)
date (oldest first)
1
Marketing
: a critical introduction
Hackley, Christopher E.
-
2009
Persistent link: https://www.econbiz.de/10003772683
Saved in:
2
Market orientation in young high technology firms: Results of an in-depth case study
Petzold-Dumeynieux, Stéphanie
-
2002
Persistent link: https://www.econbiz.de/10003307948
Saved in:
3
Managing
marketing
implementation
Bonoma, Thomas V.
;
Crittenden, Victoria Lynn
-
2009
Persistent link: https://www.econbiz.de/10003836664
Saved in:
4
Strategic
marketing
: an introduction
Proctor, Tony
-
2008
-
2nd ed.
Persistent link: https://www.econbiz.de/10003663696
Saved in:
5
Capturing an elusive phenomenon : development and testing a multiple perspective model of
marketing
strategy implementation
Smith, Brian David
- In:
Journal of strategic marketing
22
(
2014
)
1
,
pp. 16-40
Persistent link: https://www.econbiz.de/10010259211
Saved in:
6
Strategic
marketing
: planning and implementation
Narang, Shanker
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10011521528
Saved in:
7
Die Rolle einer marktorientierten Kultur im Kontext der Strategieimplementierung
Krohmer, Harley
- In:
Perspektiven der marktorientierten Unternehmensführung …
,
(pp. 145-172)
.
2004
Persistent link: https://www.econbiz.de/10002525458
Saved in:
8
Marktorientierte Unternehmenskultur als Erfolgsfaktor der Strategieimplementierung
Krohmer, Harley
-
1999
Persistent link: https://www.econbiz.de/10001423828
Saved in:
9
Kritische Implementierungsanalysen zur aktuellen Bedeutung moderner Konzeptansätze einer marktorientierten Unternehmungsführung
Zerres, Michael P.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001689484
Saved in:
10
Strategic
marketing
: an introduction
Proctor, Tony
-
2000
-
1. publ.
Persistent link: https://www.econbiz.de/10001433764
Saved in:
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