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Strategische Optionen im Marke...
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Strategisches Management
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2,408
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Consumer behaviour
2,025
Wettbewerbsstrategie
1,949
Konsumentenverhalten
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Personalmanagement
1,739
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Unternehmensplanung
1,687
Corporate Social Responsibility
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Kotler, Philip
229
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222
Bruhn, Manfred
200
Pepels, Werner
134
Irwin, Scott H.
94
Homburg, Christian
85
Hitt, Michael A.
81
Fritz, Wolfgang
79
Wiedmann, Klaus-Peter
75
Rugman, Alan M.
73
Belz, Christian
72
Kaiser, Harry M.
68
Hinterhuber, Hans H.
63
Tomczak, Torsten
62
Wilson, William W.
62
Good, Darrel L.
61
Müller-Stewens, Günter
59
Verbeke, Alain
58
Kirchgeorg, Manfred
57
Kreutzer, Ralf T.
57
Kraus, Sascha
54
Sheth, Jagdish N.
54
Whittington, Richard
54
Bauer, Hans H.
53
Foss, Nicolai J.
53
McDonald, Malcolm
53
Zentes, Joachim
53
Burmann, Christoph
52
Huber, Frank
52
Jabbar, Mohammad A.
51
Reinecke, Sven
51
Armstrong, Gary
49
Buckley, Peter J.
49
Jayne, Thomas S.
49
Teece, David J.
49
Vrontis, Demetris
49
Zerres, Michael P.
48
Ahlert, Dieter
47
Baker, Michael John
47
Kühn, Richard
47
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Agricultural and Applied Economics Association - AAEA
542
Springer Fachmedien Wiesbaden
353
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
American Marketing Association
97
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
Edward Elgar Publishing
72
Office of the Chief Economist, Department of Agriculture
72
National Bureau of Economic Research
71
Université Paris-Dauphine (Paris IX)
70
IGI Global
61
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Verlag Dr. Kovač
51
Springer-Verlag GmbH
50
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
49
Department of Agricultural and Resource Economics, University of California-Berkeley
47
Haufe-Lexware GmbH & Co. KG
45
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Books on Demand GmbH <Norderstedt>
38
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
37
De Gruyter Oldenbourg
35
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
Harvard Graduate School of Business Administration
32
OECD
32
HAL
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
29
W. Kohlhammer GmbH
28
Department of Agricultural and Resource Economics, University of Maryland
26
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SpringerLink / Bücher
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European Journal of Marketing
463
Journal of business research : JBR
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Springer eBook Collection
398
Europäische Hochschulschriften / 5
266
Strategic management journal
262
Industrial marketing management : the international journal for industrial and high-tech firms
237
Gabler Edition Wissenschaft
219
Journal of Food Distribution Research
208
Marketing Intelligence & Planning
199
Long range planning : LRP ; international journal of strategic management
186
Springer eBook Collection / Business and Economics
186
Technological forecasting & social change : an international journal
183
Harvard business review : HBR
163
Lehrbuch
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Harvard-Business-Manager : das Wissen der Besten
146
Journal of business strategy
145
Management Science
133
Journal of Agricultural and Applied Economics
130
Business horizons
125
Business strategy and the environment
125
Research
125
Journal of strategy and management
123
Journal of business ethics : JOBE
119
Strategy & leadership : a publication of Strategic Leadership Forum
118
Premier reference source
117
Management decision : MD
115
Journal of Consumer Marketing
110
Management science : journal of the Institute for Operations Research and the Management Sciences
109
European journal of marketing : EJM
98
California management review
94
International Food and Agribusiness Management Review
94
Technology analysis & strategic management
94
International journal of production economics
89
European management journal
86
essentials
86
Springer eBook Collection / Business and Management
83
Journal of marketing management : MM
81
Working paper / National Bureau of Economic Research, Inc.
81
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ECONIS (ZBW)
51,967
USB Cologne (EcoSocSci)
11,300
RePEc
6,389
Other ZBW resources
2,106
BASE
1,851
USB Cologne (business full texts)
347
EconStor
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OLC EcoSci
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91
Fallstudien zur marktorientierten Unternehmensführung
Götte, Sascha
(
contributor
)
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003740250
Saved in:
92
Marketing
management : a contemporary perspective
Homburg, Christian
;
Kuester, Sabine
;
Krohmer, Harley
-
2009
Persistent link: https://www.econbiz.de/10003744558
Saved in:
93
Strategic
marketing
planning
Gilligan, Colin
;
Wilson, R. M. S.
-
2009
-
2. ed.
Persistent link: https://www.econbiz.de/10003782820
Saved in:
94
Winning with service excellence : how companies cope with rising demand in services
Springmann, Michael
;
Reichert, Frank
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003779867
Saved in:
95
Challenges for Chinese enterprises on the basis of competition rules of the Olympic market
Yafei, Luo
;
Wen, Tang
- In:
International journal of enterprise network management
2
(
2008
)
4
,
pp. 408-417
Persistent link: https://www.econbiz.de/10003782106
Saved in:
96
Pharmaceutical patents : incentives for R&D or
marketing
?
Brekke, Kurt R.
(
contributor
);
Straume, Odd Rune
(
contributor
)
-
2008
a larger share of the patent rent is spent on
marketing
, relative to R&D. --
Marketing
; Research & Development …
Persistent link: https://www.econbiz.de/10003771873
Saved in:
97
Strategiewahl anhand der Five Forces? : Eine empirische Analyse des Zusammenhangs von Wettbewerbsposition und strategischer Ausrichtung bei deutschen börsennotierten Unternehmen
Ossadnik, Wolfgang
;
Dorenkamp, Axel
;
Wilmsmann, Dirk
-
2005
Persistent link: https://www.econbiz.de/10002685197
Saved in:
98
Dynamik im
Marketing
: Umfeld, Strategie, Struktur, Kultur
Sabel, Hermann
;
Weiser, Christoph
-
1998
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10000648802
Saved in:
99
Handbook of research on Asian business
Yeung, Henry Wai-Chung
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003327938
Saved in:
100
Strategic
marketing
problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2007
-
11. ed.
Persistent link: https://www.econbiz.de/10003356223
Saved in:
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