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Der Anzeigenpreis : Nußberger, Ulrich
Nussberger, Ulrich - 1957
Persistent link: https://www.econbiz.de/10002320144
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A study of advertising in the United Kingdom and the Federal Republic of Germany : a paper
Bureau Européen des Unions de Consommateurs - 1974
Persistent link: https://www.econbiz.de/10003255225
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Repetitive advertising in newspapers : a study of two new products
Stewart, John B. - 1964
Persistent link: https://www.econbiz.de/10002852098
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Advertising in the printed media
McClure, Leslie Willard - 1964
Persistent link: https://www.econbiz.de/10002772486
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Local advertising decision makers perceptions of media effectiveness and substitutability
Reid, Leonard N.; King, Karen Whitehill; Martin, Hugh J.; … - In: The journal of media economics 18 (2005) 1, pp. 35-53
Persistent link: https://www.econbiz.de/10002562623
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Audience characteristics and the price of advertising in a circulation industry : evidence from US magazines
Depken, Craig A. - In: Information economics and policy : IEP 16 (2004) 2, pp. 179-196
Persistent link: https://www.econbiz.de/10002101670
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The advertising rate structure in the daily newspaper industry
Ferguson, James M. - 1963
Persistent link: https://www.econbiz.de/10002145506
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...The advertising of chemicals and allied products
Geddes, Alexander St. Clair - 1946
Persistent link: https://www.econbiz.de/10003077566
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Instant advertising
Sugars, Bradley J. - 2006
Persistent link: https://www.econbiz.de/10003085707
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Warenanzeigen und Kundenwerbung in den "Leipziger Zeitungen" 1750 - 1800 : Aspekte der inneren Marktbildung und der Kommerzialisierung des Alltagslebens
Homburg, Heidrun - In: Zur Geschichte der Ökonomik der Privathaushalte, (pp. 109-131). 1991
Persistent link: https://www.econbiz.de/10001311561