Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing across cultures
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Interkulturelles Management
18
Internationales Marketing
18
International marketing
12
Welt
11
World
11
Cross-cultural management
10
France
9
Frankreich
9
Confidence
7
Vertrauen
7
Consumer behaviour
6
Cultural identity
6
Deutschland
6
Germany
6
Konsumentenverhalten
6
Kulturelle Identität
6
Theorie
6
Theory
6
Brand image
5
Comparison
5
Game theory
5
Markenimage
5
Marketing
5
Spieltheorie
5
Vergleich
5
Altruism
4
B-to-B-Marketing
4
Brand management
4
Business-to-business marketing
4
Culture
4
Designation of origin
4
Herkunftsbezeichnung
4
Kultur
4
Markenführung
4
Multinationales Unternehmen
4
Unternehmenskultur
4
Altruismus
3
Benutzerschnittstelle
3
Brand
3
Communication
3
more ...
less ...
Online availability
All
Undetermined
16
Free
10
Type of publication
All
Article
64
Book / Working Paper
55
Type of publication (narrower categories)
All
Article in journal
17
Aufsatz in Zeitschrift
17
Arbeitspapier
16
Working Paper
16
Graue Literatur
12
Non-commercial literature
12
Aufsatz im Buch
5
Book section
5
Lehrbuch
3
Systematic review
3
Übersichtsarbeit
3
Collection of articles of several authors
2
Sammelwerk
2
Textbook
2
Bibliografie
1
Bibliografie enthalten
1
Bibliographie
1
Bibliography included
1
Collection of articles written by one author
1
Einführung
1
Sammlung
1
more ...
less ...
Language
All
English
57
Undetermined
44
French
15
German
3
Author
All
Usunier, Jean-Claude
119
Brülhart, Marius
9
Lee, Julie Anne
9
Lohmann, Christopher
5
Willinger, Marc
5
Cestre, Ghislaine
4
Bourbonnais, Régis
3
Faulk, Saskia
3
Furrer, Olivier
3
Kumar, Rajesh
3
Roulin, Nicolas
3
Simon, Françoise
3
Walliser, Björn
3
Fetscherin, Marc
2
Furrer-Perrinjaquet, Amandine
2
Herk, Hester van
2
Ivens, Björn Sven
2
Jaffe, Eugene D.
2
Josiassen, Alexander
2
Keser, Claudia
2
Nebenzahl, Israel D.
2
Stolz, Jörg
2
Valette-Florence, Pierre
2
Durrande-Moreau, Agnès
1
Falcy, Sandrine
1
Ferrandi, Jean-Marc
1
Harzing [Rezensierte Person], Anne-Wil
1
Harzing, Anne-Wil
1
Hay, Michael
1
Mcdonald, Heather
1
Perrinjaquet, Amandine
1
Rentschler, Ruth
1
Roger, Patrick
1
Sbizzera, Stéphane
1
Shaner, Janet
1
Stolz, Joerg
1
Taras, Vasyl
1
Verna, Gerard
1
more ...
less ...
Institution
All
Université Paris-Dauphine (Paris IX)
2
C.E.P.R. Discussion Papers
1
Départment d'économétrie et d'économie politique (DEEP), Faculté des Hautes Études Commerciales (HEC)
1
Fondation Nationale pour l'Enseignement de la Gestion des Entreprises
1
Published in...
All
Working paper / Institut Universitaire de Management International, Université de Lausanne
8
Revue française de gestion : hommes et techniques
6
Working papers / Université de Lausanne, Faculté des Hautes Etudes Commerciales, Institut de Recherche en Management
5
International marketing review
4
Revue économique et sociale : RES ; bulletin de la Société d'Etudes Economiques et Sociales
4
Economies et sociétés : cahiers de l'ISMEA
3
European management review : the journal of the European Academy of Management
3
International business review : the official journal of the European International Business Academy
3
Revue d'économie politique
3
Routledge advances in management and business studies
3
Cahiers de l'ISMEA / SG, Série "Sciences de gestion"
2
Economics Papers from University Paris Dauphine
2
Economics letters
2
European journal of marketing : EJM
2
International journal of cross cultural management : CCM
2
Journal of world business : JWB
2
Management international review : mir ; journal of international business
2
Sciences de gestion
2
AHRC / ESRC religion and society series
1
Always learning
1
Ashgate AHRC / ESRC religion and society series
1
Asia Pacific business review
1
CEPR Discussion Papers
1
Cahiers de Recherches Economiques du Département d'Econométrie et d'Economie politique (DEEP)
1
Cahiers de l'ISMEA / SG, Série Sciences de gestion
1
Cahiers de recherches économiques
1
Collection FNEGE
1
Cross-cultural management : culture and management across the world
1
Discussion paper / Centre for Economic Policy Research
1
Economics Letters
1
Economies et sociétés ; 36,7
1
Essential readings in management learning
1
European Management Journal
1
Gabler Wirtschaft
1
International Business Review
1
International journal of electronic commerce : IJEC
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International studies of management and organization
1
Internationalization and organizations : challenges and prospects
1
Jaarverslag / Noordstar Verzekeringen
1
more ...
less ...
Source
All
ECONIS (ZBW)
59
OLC EcoSci
29
USB Cologne (EcoSocSci)
15
RePEc
11
BASE
4
Other ZBW resources
1
Showing
31
-
40
of
119
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
31
AIDS and business
Faulk, Saskia
;
Usunier, Jean-Claude
-
2009
Persistent link: https://www.econbiz.de/10003756279
Saved in:
32
Cultural, national, and industry-level differences in B2B web site design and content
Usunier, Jean-Claude
;
Roulin, Nicolas
;
Ivens, Björn Sven
- In:
International journal of electronic commerce : IJEC
14
(
2009/10
)
2
,
pp. 41-87
Persistent link: https://www.econbiz.de/10003928869
Saved in:
33
The influence of high- and low-context communication styles on the design, content, and language of business-to-business web sites
Usunier, Jean-Claude
;
Roulin, Nicolas
- In:
Journal of business communication : JBC
47
(
2010
)
2
,
pp. 189-227
Persistent link: https://www.econbiz.de/10003970384
Saved in:
34
Determinants of offline versus online catalog preference
Simon, Françoise
;
Usunier, Jean-Claude
-
2008
Persistent link: https://www.econbiz.de/10008799156
Saved in:
35
Business goals compatibility : a comparative study
Usunier, Jean-Claude
;
Furrer, Olivier
;
Perrinjaquet, …
-
2008
Persistent link: https://www.econbiz.de/10008799157
Saved in:
36
B2B web sites : advertising or relationship development?
Usunier, Jean-Claude
;
Ivens, Björn Sven
;
Roulin, Nicolas
-
2008
Persistent link: https://www.econbiz.de/10008799158
Saved in:
37
Verified trust : reciprocity, altruism, and randomness in trust games
Brülhart, Marius
;
Usunier, Jean-Claude
-
2008
Persistent link: https://www.econbiz.de/10008799159
Saved in:
38
Réciprocité, altruisme et aléa comme déterminants de la confiance
Brülhart, Marius
;
Usunier, Jean-Claude
-
2008
Persistent link: https://www.econbiz.de/10008799160
Saved in:
39
La certification de la qualité de service selon la loi de 1994
Durrande-Moreau, Agnès
;
Usunier, Jean-Claude
-
2002
Persistent link: https://www.econbiz.de/10003395286
Saved in:
40
Comparative thick description : articulating similarities and differences in local consumer experience
Usunier, Jean-Claude
;
Sbizzera, Stéphane
- In:
International marketing review
30
(
2013
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10009730549
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
