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Dienstleistungs-Marketing
Bieberstein, Ingo - 2006 - 4., überarb. und aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10004873124
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Marketing services
Venkata Ramana, V. - 2005 - 1. Jaico impr.
Persistent link: https://www.econbiz.de/10004877077
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Interactive services marketing
Fisk, Raymond P.; Grove, Stephen J.; John, Joby - 2008 - 3. ed.
Persistent link: https://www.econbiz.de/10004896689
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Principles of services marketing
Palmer, Adrian - 2008 - 5. ed.
Persistent link: https://www.econbiz.de/10004897146
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Du management au marketing des services : redonner du sens aux métiers de service
Meyronin, Benoît; Ditandy, Charles - 2007
Persistent link: https://www.econbiz.de/10004897715
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The official get rich guide to information marketing on the Internet
Skrob, Robert; Regnerus, Bob - 2008
Persistent link: https://www.econbiz.de/10004924529
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Service marketing
Sharma, S. P. - 2008
Persistent link: https://www.econbiz.de/10004925630
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Essentials of services marketing
Lovelock, Christopher H.; Wirtz, Jochen; Chew, Patricia - 2009
Persistent link: https://www.econbiz.de/10004926090
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Services marketing : concepts, planning and implementation
Bhattacharjee, Chittaranjan - 2006 - 1. ed.
Persistent link: https://www.econbiz.de/10004926668