//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Fallstudien aus dynamischen Mä...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marketing
31,464
Deutschland
5,799
Marketingmanagement
4,828
Germany
4,569
Theorie
4,449
Theory
4,418
Marketing management
4,277
Consumer behaviour
3,207
Konsumentenverhalten
3,087
marketing
2,602
Fallstudiensammlung
2,343
Relationship marketing
2,164
Beziehungsmarketing
2,158
Management
2,050
Electronic Commerce
1,999
USA
1,943
Strategisches Management
1,932
Unternehmen
1,919
Marktforschung
1,867
Verbraucherverhalten
1,797
Markenpolitik
1,746
Brand management
1,732
Markenführung
1,725
Werbung
1,713
Kundenmanagement
1,627
United States
1,416
Online-Marketing
1,322
Internet
1,312
Market research
1,234
Internet marketing
1,205
Aufsatzsammlung
1,134
Agribusiness
1,103
Erfolgsfaktor
1,083
Advertising
1,063
Marketingtheorie
1,002
Marketing theory
961
Innovation
941
Internationales Marketing
899
Economics
859
Markenartikel
853
more ...
less ...
Online availability
All
Free
8,893
Undetermined
8,599
Type of publication
All
Book / Working Paper
43,206
Article
12,225
Journal
606
Other
530
Type of publication (narrower categories)
All
Hochschulschrift
4,914
Article in journal
4,689
Aufsatz in Zeitschrift
4,689
Thesis
3,456
Dissertation u.a. Prüfungsschriften
2,324
Collection of articles of several authors
2,283
Sammelwerk
2,283
Lehrbuch
1,962
Graue Literatur
1,834
Non-commercial literature
1,834
Aufsatzsammlung
1,783
Aufsatz im Buch
1,675
Book section
1,675
Textbook
1,550
research-article
1,150
Konferenzschrift
1,047
Bibliografie enthalten
1,043
Bibliography included
1,043
Working Paper
732
Case study
722
Fallstudie
722
Arbeitspapier
624
Ratgeber
555
Guidebook
488
Conference proceedings
433
Handbook
395
Handbuch
395
Bibliographie
378
review-article
300
Glossar enthalten
218
Glossary included
218
Wörterbuch
195
Congress Report
185
Festschrift
185
conceptual-paper
177
review
177
Fallstudiensammlung
165
case-report
133
Einführung
114
viewpoint
107
more ...
less ...
Language
All
English
23,750
German
22,225
Undetermined
9,441
French
571
Hungarian
546
Polish
130
Russian
117
Spanish
63
Romanian
36
Italian
31
Swedish
29
Ukrainian
29
Dutch
26
Portuguese
26
Lithuanian
21
Finnish
10
Bulgarian
7
Czech
7
Danish
7
Croatian
7
Turkish
7
Slovak
6
Serbian
3
Arabic
2
Norwegian
2
Slovenian
2
Chinese
2
Old English (ca. 450-1100)
1
Estonian
1
Japanese
1
Kazakh
1
Macedonian
1
Multiple languages
1
Nepali
1
more ...
less ...
Author
All
Bruhn, Manfred
312
Meffert, Heribert
274
Kotler, Philip
262
Pepels, Werner
221
Homburg, Christian
167
Wiedmann, Klaus-Peter
155
Huber, Frank
147
Bauer, Hans H.
116
Belz, Christian
114
Fritz, Wolfgang
105
Tomczak, Torsten
99
Diller, Hermann
96
Irwin, Scott H.
94
Esch, Franz-Rudolf
87
Backhaus, Klaus
78
Kreutzer, Ralf T.
78
Ahlert, Dieter
76
Kuß, Alfred
71
Kleinaltenkamp, Michael
69
Burmann, Christoph
68
Kaiser, Harry M.
68
McDonald, Malcolm
67
Heinemann, Gerrit
66
Kirchgeorg, Manfred
66
Reinecke, Sven
65
Sheth, Jagdish N.
65
Sträßer, Anne-Katrin
65
Wilson, William W.
62
Good, Darrel L.
61
Unger, Fritz
59
Silberer, Günter
58
Zentes, Joachim
55
Dichtl, Erwin
54
Wirtz, Bernd W.
54
Albers, Sönke
53
Herrmann, Andreas
52
Olbrich, Rainer
52
Aaker, David A.
51
Jabbar, Mohammad A.
51
Zerres, Michael P.
50
more ...
less ...
Institution
All
Agricultural and Applied Economics Association - AAEA
542
Springer Fachmedien Wiesbaden
510
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
111
American Marketing Association
103
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
Verlag Dr. Kovač
78
Office of the Chief Economist, Department of Agriculture
72
Université Paris-Dauphine (Paris IX)
70
Haufe-Lexware GmbH & Co. KG
53
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
49
Department of Agricultural and Resource Economics, University of California-Berkeley
47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Springer Gabler <Firma>
42
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Gesellschaft zur Erforschung des Markenwesens
35
Verlag Franz Vahlen
34
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
European Society for Opinion and Marketing Research
31
HAL
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Edward Elgar Publishing
30
Fördergesellschaft Marketing an der Universität Augsburg
29
OECD
29
Springer-Verlag GmbH
29
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
29
De Gruyter Oldenbourg
28
Department of Agricultural and Resource Economics, University of Maryland
26
RWTH Aachen
25
more ...
less ...
Published in...
All
SpringerLink / Bücher
1,556
European Journal of Marketing
463
Springer eBook Collection
354
Springer eBook Collection / Business and Economics
351
Gabler Edition Wissenschaft
339
Europäische Hochschulschriften / 5
299
Research
243
Journal of Food Distribution Research
208
Marketing Intelligence & Planning
199
Lehrbuch
191
Journal of business research : JBR
164
Management Science
132
Journal of Agricultural and Applied Economics
130
Industrial marketing management : the international journal for industrial and high-tech firms
123
essentials
121
Hamburger Schriften zur Marketingforschung
111
Journal of Consumer Marketing
110
Gabler Research
98
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
98
International Food and Agribusiness Management Review
94
Innovatives Markenmanagement
91
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
89
Neue betriebswirtschaftliche Forschung : Nbf
85
Agricultural Economics Reports
80
Amber Waves
80
European journal of marketing : EJM
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
International Journal of Bank Marketing
79
Journal of marketing education : JME
78
DUV / Wirtschaftswissenschaft
74
Journal of marketing management : MM
74
Schriften zu Marketing und Management
74
Schriftenreihe Schwerpunkt Marketing
74
Schriftenreihe Studien zum Konsumentenverhalten
74
farmdoc daily
74
Review of Marketing and Agricultural Economics
72
Springer eBook Collection / Business and Management
71
Agricultural and Resource Economics Review
70
Gabler-Edition Wissenschaft
70
International Marketing Review
70
more ...
less ...
Source
All
ECONIS (ZBW)
26,385
USB Cologne (EcoSocSci)
19,369
RePEc
6,382
Other ZBW resources
2,105
BASE
1,844
EconStor
244
USB Cologne (business full texts)
164
OLC EcoSci
70
ArchiDok
4
more ...
less ...
Showing
1
-
10
of
56,567
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strategic
marketing
problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2007
-
11. ed.
Persistent link: https://www.econbiz.de/10003356223
Saved in:
2
Strategic
marketing
problems : cases and comments
Kerin, Roger A.
;
Peterson, Robert A.
-
2010
-
12. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003874042
Saved in:
3
Fallstudien zu
Marketing
und Marktforschung
Nötzel, Rötger
-
1999
-
7., erw. Aufl.
Persistent link: https://www.econbiz.de/10004037822
Saved in:
4
Marketing
-Kompetenz steigern
1997
Persistent link: https://www.econbiz.de/10004319417
Saved in:
5
European casebook on principles of
marketing
Saker, Jim
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10004335606
Saved in:
6
Marketing
und Verkauf: Qualifikationen - Karriere - Löhne : eine empirische Untersuchung des Berufsstandes
El-Idrissi, Cedric
;
Arpagaus, Jürg H.
-
2005
Persistent link: https://www.econbiz.de/10004280560
Saved in:
7
Cases in
marketing
Hartvig Larsen, Hanne
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10004343029
Saved in:
8
Case studies in
marketing
: the Indian context
Srinivasan, R.
-
2000
-
3. ed., 5. print.
Persistent link: https://www.econbiz.de/10004430487
Saved in:
9
Marketing
mistakes and successes
Hartley, Robert F.
-
2004
-
9. ed.
Persistent link: https://www.econbiz.de/10004492061
Saved in:
10
Fallstudien im
Marketing
: [R.A.M.S.E.S.]
Bantleon, Werner
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10004598677
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->