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Magic numbers for consumer mar...
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Marketing
31,466
Evaluation
13,142
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11,832
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6,965
Market research
6,615
Theorie
5,621
Theory
5,591
Deutschland
4,828
Germany
4,225
Marketingmanagement
3,996
Marketing management
3,773
Consumer behaviour
3,577
Konsumentenverhalten
3,411
USA
2,728
marketing
2,602
United States
2,436
evaluation
2,289
Management
1,523
Relationship marketing
1,343
Strategisches Management
1,322
Beziehungsmarketing
1,313
Agribusiness
1,139
Innovation
1,114
Welt
1,107
World
1,098
Werbung
1,048
Marketing theory
1,022
Marketingtheorie
1,019
Brand management
976
Markenführung
966
Economics
934
Online-Marketing
891
Internet marketing
883
Unternehmen
882
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843
Erfolg
831
Wirkungsanalyse
817
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777
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772
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762
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13,780
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9,891
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33,886
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23,197
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659
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597
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1
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11,470
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11,470
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4,433
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4,433
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4,177
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4,177
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2,955
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2,652
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2,345
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2,323
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1,975
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1,975
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1,470
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1,380
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1,235
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1,148
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982
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868
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830
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830
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555
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555
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486
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374
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341
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332
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291
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262
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262
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219
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203
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197
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189
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187
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174
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169
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31,391
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14,825
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10,731
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554
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431
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197
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141
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112
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86
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54
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46
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38
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32
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23
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13
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8
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8
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8
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7
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5
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2
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2
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Kotler, Philip
223
Meffert, Heribert
223
Bruhn, Manfred
183
Pepels, Werner
138
Irwin, Scott H.
94
Caliendo, Marco
89
Homburg, Christian
88
Wiedmann, Klaus-Peter
83
Fritz, Wolfgang
77
Bauer, Hans H.
75
Malhotra, Naresh K.
71
Huber, Frank
68
Kaiser, Harry M.
68
Viscusi, W. Kip
68
Belz, Christian
63
Wilson, William W.
62
Good, Darrel L.
61
Kuß, Alfred
59
Sheth, Jagdish N.
58
Herrmann, Andreas
55
Jabbar, Mohammad A.
51
Reinecke, Sven
51
Kirchgeorg, Manfred
50
Armstrong, Gary
49
Dichtl, Erwin
49
Hair, Joseph F.
49
Hruschka, Harald
49
Jayne, Thomas S.
49
McDonald, Malcolm
49
Tomczak, Torsten
48
Baker, Michael John
47
Unger, Fritz
47
Zerres, Michael P.
47
Backhaus, Klaus
46
Brown, Stephen
46
Griffith, Garry R.
46
Diller, Hermann
45
Tadajewski, Mark
45
Zimmermann, Klaus F.
45
Ahlert, Dieter
42
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All
Agricultural and Applied Economics Association - AAEA
545
Department of Agricultural, Food and Resource Economics, Michigan State University
238
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Springer Fachmedien Wiesbaden
177
European Association of Agricultural Economists - EAAE
160
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
146
OECD
136
Southern Agricultural Economics Association - SAEA
134
National Bureau of Economic Research
133
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Université Paris-Dauphine (Paris IX)
122
Economic Research Service, Department of Agriculture
111
American Marketing Association
109
Australian Agricultural and Resource Economics Society - AARES
100
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
99
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
HAL
77
Institute for the Study of Labor (IZA)
72
Office of the Chief Economist, Department of Agriculture
72
Institut für Demoskopie Allensbach
67
Europäische Kommission
58
Europäische Kommission / Generaldirektion Entwicklung und Zusammenarbeit - EuropeAid
58
European Society for Opinion and Marketing Research
56
Europäischer Rechnungshof
53
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Edward Elgar Publishing
50
Department of Agricultural and Resource Economics, University of California-Berkeley
47
Mathematica Policy Research
46
PARTICIP GmbH Consultants für Entwicklung und Umwelt, Freiburg im Breisgau
46
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
International Water Management Institute (IWMI)
45
Independent Evaluation Group
43
International Labour Organization (ILO), United Nations
42
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
42
European Centre for Development Policy Management
40
Western Agricultural Economics Association - WAEA
40
Europäische Kommission / Generaldirektion Internationale Zusammenarbeit und Entwicklung
36
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SpringerLink / Bücher
571
European Journal of Marketing
518
Journal of business research : JBR
276
Europäische Hochschulschriften / 5
231
Marketing Intelligence & Planning
231
Journal of Food Distribution Research
208
Journal of marketing research : JMR
202
Working paper / National Bureau of Economic Research, Inc.
168
Springer eBook Collection
166
Management Science
141
Industrial marketing management : the international journal for industrial and high-tech firms
134
Gabler Edition Wissenschaft
133
IZA Discussion Papers
132
Journal of Agricultural and Applied Economics
131
Springer eBook Collection / Business and Economics
130
NBER working paper series
129
Journal of Consumer Marketing
121
Economics Papers from University Paris Dauphine
118
Journal of marketing management : MM
117
Journal of the Academy of Marketing Science
115
NBER Working Paper
114
International journal of market research : JMRS ; the journal of the Market Research Society
107
European journal of marketing : EJM
99
Journal of marketing education : JME
99
MPRA Paper
99
Lehrbuch
98
International Food and Agribusiness Management Review
96
Management science : journal of the Institute for Operations Research and the Management Sciences
95
International Journal of Bank Marketing
88
International Marketing Review
88
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
87
Qualitative market research : an international journal
86
Journal of Product & Brand Management
85
Journal of marketing
82
Agricultural Economics Reports
80
Amber Waves
80
Discussion paper series / IZA
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
Jahrbuch der Absatz- und Verbrauchsforschung
77
Marketing theory
77
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Source
All
ECONIS (ZBW)
34,682
USB Cologne (EcoSocSci)
9,148
RePEc
8,528
Other ZBW resources
2,660
BASE
2,085
EconStor
603
ArchiDok
307
USB Cologne (business full texts)
257
OLC EcoSci
70
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Showing
161
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170
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date (oldest first)
161
Contemporary
marketing
research
McDaniel, Carl D.
;
Gates, Roger H.
-
1999
-
4. ed
Persistent link: https://www.econbiz.de/10000670972
Saved in:
162
Principles of market research
Delens, A. H. R.
-
1950
Persistent link: https://www.econbiz.de/10000674512
Saved in:
163
Motivation research and
marketing
management
Newman, Joseph William
-
1957
Persistent link: https://www.econbiz.de/10000674516
Saved in:
164
Marketing
research : text and cases
Boyd, Harper W.
;
Westfall, Ralph
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000674717
Saved in:
165
Industrial
marketing
research : management and technique
Stacey, Nicholas Anthony Howard
;
Wilson, Aubrey
-
1963
Persistent link: https://www.econbiz.de/10000675022
Saved in:
166
Ein Meßkonzept zur Unterstützung des Marketingcontrolling in Einzelhandelsbetrieben
Henneking, Karl-Michael
-
1998
Persistent link: https://www.econbiz.de/10000676173
Saved in:
167
Standard-Lexikon für
Marketing
, Marktkommunikation, Markt- und Mediaforschung
Koschnick, Wolfgang J.
-
1987
Persistent link: https://www.econbiz.de/10000707700
Saved in:
168
Aktuelle Entwicklungen im Versicherungsmarketing
Haller, Matthias
(
contributor
)
-
1996
-
September 1995
Persistent link: https://www.econbiz.de/10000562848
Saved in:
169
Perspectives in management,
marketing
and research
Henry, Harry
-
1971
Persistent link: https://www.econbiz.de/10000563226
Saved in:
170
Marketing
classics : a selection of influential articles
Enis, Ben Melvin
(
compiler
);
Cox, Keith K.
(
contributor
)
-
1969
Persistent link: https://www.econbiz.de/10000570048
Saved in:
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