Sajid Khan, M.; Naumann, Earl; Bateman, Rob; Haverila, Matti - In: Asia Pacific Journal of Marketing and Logistics 21 (2009) 3, pp. 376-396
USA and Japan. Design/methodology/approach – The Multinational Corporation (MNC) in this study applies a standardized … gather data from 707 senior managers in the USA and 700 senior managers in Japan. Findings – The results of the analysis show … the USA and Japan respond to survey research, but this paper has not identified reasons causing these differences …