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71
Generation-Y shopping : the impact of network externalities and trust on adoption of social commerce
Teh, Pei-Lee
;
Ahmed, Pervaiz K.
;
Tayi, Giri Kumar
- In:
International journal of electronic business
12
(
2015
)
2
,
pp. 117-141
Persistent link: https://www.econbiz.de/10011458124
Saved in:
72
In CARSs we trust : how context-aware recommendations affect customers’ trust and other business performance measures of recommender systems
Panniello, Umberto
;
Gorgoglione, Michele
;
Tuzhilin, …
- In:
Information systems research : ISR
27
(
2016
)
1
,
pp. 182-196
Persistent link: https://www.econbiz.de/10011460186
Saved in:
73
The paradoxes of word of mouth in electronic commerce
Lin, Zhijie
;
Heng, Cheng Suang
- In:
Journal of management information systems : JMIS
32
(
2015
)
4
,
pp. 246-284
Persistent link: https://www.econbiz.de/10011491578
Saved in:
74
Effectiveness of electronic service dimensions on consumers' electronic buying behaviour and exploration of different groups
Kumar, Anil
;
Dash, Manoj Kumar
- In:
International journal of business innovation and research
9
(
2015
)
1
,
pp. 81-99
Persistent link: https://www.econbiz.de/10011506870
Saved in:
75
Word-of-mouth and viral
marketing
activity of the on-line consumer : the role of loyalty chain stages theory
Roy, Sanjit Kumar
;
Butaney, Gul
;
Sekhon, Harjit
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 494-512
Persistent link: https://www.econbiz.de/10010489692
Saved in:
76
Does gender matter? : the effect of management responses on reviewing behavior
Proserpio, Davide
;
Troncoso, Isamar
;
Valsesia, Francesca
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
6
,
pp. 1199-1213
Persistent link: https://www.econbiz.de/10012796490
Saved in:
77
An algorithm for identifying loyal customers in C2C electronic commerce models
Ansari, Azarnoush
;
Sanayei, Ali
- In:
International journal of productivity and quality …
31
(
2020
)
1
,
pp. 79-97
Persistent link: https://www.econbiz.de/10012516261
Saved in:
78
The effect of individual online reviews on purchase likelihood
Vana, Prasad
;
Lambrecht, Anja
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 708-730
Persistent link: https://www.econbiz.de/10012623403
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79
Consumer response towards personalised pricing strategies in online
marketing
Victor, Vijay
;
Nathan, Robert Jeyakumar
;
Fekete-Farkas, …
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
2/3
,
pp. 223-265
Persistent link: https://www.econbiz.de/10012693530
Saved in:
80
How does the mobile channel reshape the sales distribution in e-commerce?
Park, Yongjin
;
Bang, Youngsok
;
Ahn, Jae-Hyeon
- In:
Information systems research : ISR
31
(
2020
)
4
,
pp. 1164-1182
Persistent link: https://www.econbiz.de/10012493783
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