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The networked nonprofit : connecting with social media to drive change
Kanter, Beth; Fine, Allison H. - 2010 - 1. ed.
Persistent link: https://www.econbiz.de/10003948794
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Enhancing organizational capacity through the use of social media
Sun, Rui; Asencio, Hugo; Reid, Julie - In: Cases on strategic social media utilization in the …, (pp. 262-300). 2015
Persistent link: https://www.econbiz.de/10010507809
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Aligning the virtual with the physical : social media, strategy, and Arts and Gardens
Dumont, Georgette E. - In: Cases on strategic social media utilization in the …, (pp. 184-208). 2015
Persistent link: https://www.econbiz.de/10010507828
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Using Web 2.0 for health promotion and social marketing efforts : lessons learned from Web 2.0 experts
Dooley, Jennifer Allyson; Jones, Sandra C.; Iverson, Don - In: Health marketing quarterly 31 (2014) 2, pp. 178-196
Persistent link: https://www.econbiz.de/10010398944
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Social media and social change : nonprofits and using social media strategies to meet advocacy goals
Goldkind, Lauri; McNutt, John G. - In: ICT management in non-profit organizations, (pp. 56-72). 2014
Persistent link: https://www.econbiz.de/10010363894
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Communicating "pink" : an analysis of the communication strategies, transparency, and credibility of breast cancer social media sites
Fussell Sisco, Hilary; McCorkindale, Tina - In: International journal of nonprofit & voluntary sector … 18 (2013) 4, pp. 287-301
Persistent link: https://www.econbiz.de/10010439319
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The brand that gave birth to a movement : the Born HIV Free campaign
Gonzalez, Claudia; Bogen, Jeremy - In: The journal of brand management : an international journal 20 (2012/13) 3, pp. 232-240
Persistent link: https://www.econbiz.de/10009703656
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Understanding non-profit and for-profit social marketing on social media : the case of anti-texting while driving
Lou, Chen; Alhabash, Saleem - In: Journal of promotion management : JPM 24 (2018) 4, pp. 484-510
Persistent link: https://www.econbiz.de/10011979102
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Entrepreneurial marketing : exploring its place in social enterprises
Nwankwo, Cosmas Anayochukwu; Kanyangale, MacDonald Isaac - 2023
Persistent link: https://www.econbiz.de/10014326193