Purpose - This study is an attempt to apply the techniques of semiotics in conjunction with quantitative analysis to decode and interpret an advertisement which promotes the South Australian Barossa Valley as a tourist destination. Design/methodology/approach - A survey was submitted to a...

Introduction: PCOS is a global hormonal disorder in women, increasing the risk of certain cancers. Early diagnosis and treatment can manage it. While metabolic markers are typical for detection, MRI and ultrasound physiological features are gaining interest. Ultrasound is especially promising...

From a negligible market niche in the entertainment industry, video game publishing has become extremely profitable. The emergence of the video game digital distribution platforms has established a permanent connection between the player and the publisher, making it possible to expand the offer....