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All Negative Moods Are Not Equ...
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Consumer behaviour
32
Konsumentenverhalten
32
Emotion
22
Decision
8
Entscheidung
8
Experiment
7
Personality psychology
7
Persönlichkeitspsychologie
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affect
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emotion
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86
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English
83
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Pham, Michel Tuan
56
Pham, Michel T.
34
Raghunathan, Rajagopal
28
Avnet, Tamar
15
Stephen, Andrew T.
11
Lee, Leonard
7
Tuan Pham, Michel
6
Chang, Hannah H.
5
Chitturi, Ravindra
5
Faraji-Rad, Ali
5
Irwin, Julie R.
5
Mahajan, Vijay
5
Melumad, Shiri
5
Oh, Travis Tae
5
Cohen, Joel B.
3
Gorn, Gerald J.
3
Gu, Bin
3
Hung, Iris W.
3
Johar, Gita Venkataramani
3
Konana, Prabhudev
3
Zhou, Rongrong
3
Andrade, Eduardo B.
2
Aydinli, Aylin
2
Chang, Hannah H
2
Chen, Charlene Y.
2
Corfman, Kim
2
Dewitte, Siegfried
2
Geuens, Maggie
2
Gu, Yangjie
2
Heath, Chip
2
Irwin, Julie R
2
Kumar, Alok
2
Loewenstein, Jeffrey
2
Stephen, Andrew T
2
Sun, Jennifer J.
2
Toubia, Olivier
2
Wang, Danqi
2
Wu, Alisa Yinghao
2
Biliciler, Gunes
1
Carey, Rebecca M.
1
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
16
Journal of Consumer Research
10
Journal of marketing
8
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
7
Journal of marketing research : JMR
7
Journal of consumer research : JCR ; an interdisciplinary journal
5
Columbia Business School Research Paper
4
Journal of Consumer Psychology
3
Journal of business research : JBR
3
Organizational Behavior and Human Decision Processes
3
Information systems research : ISR
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of consumer psychology : the official journal of the Society for Consumer Psychology
2
Journal of retailing
2
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
2
Consumer Psychology Review
1
Gestion 2000
1
HEC Paris research paper series
1
Handbook of consumer psychology
1
Handbook on brand and experience management
1
Handbook on the Economics of Happiness
1
Handbook on the economics of happiness
1
Journal of marketing research
1
MPRA Paper
1
Marketing and humanity : discourses in the real world
1
Marketing letters : a journal of research in marketing
1
McCombs Research Paper Series
1
Psychology & marketing
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
Social psychology of consumer behavior
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ECONIS (ZBW)
78
OLC EcoSci
23
RePEc
15
Other ZBW resources
4
BASE
3
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1
Some issues concerning the concept of experiential marketing
Raghunathan, Rajagopal
- In:
Handbook on brand and experience management
,
(pp. 132-143)
.
2008
Persistent link: https://www.econbiz.de/10003788993
Saved in:
2
The lexicon and grammar of affect as information in consumer decision making : the GAIM
Pham, Michel T.
- In:
Social psychology of consumer behavior
,
(pp. 167-200)
.
2009
Persistent link: https://www.econbiz.de/10003812944
Saved in:
3
On consumption happiness : a research dialogue
Pham, Michel T.
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
1
,
pp. 150-151
Persistent link: https://www.econbiz.de/10010485539
Saved in:
4
The evaluation of sponsorship effectiveness : a model and some methodological considerations
Pham, Michel T.
- In:
Gestion 2000
7
(
1991
)
4
,
pp. 47-65
Persistent link: https://www.econbiz.de/10001112835
Saved in:
5
Editorial: The seven sins of consumer psychology
Pham, Michel T.
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
4
,
pp. 411-423
Persistent link: https://www.econbiz.de/10010210197
Saved in:
6
Editorial note: Introduction to research dialogue on evolutionary psychology and consumer behavior
Pham, Michel T.
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
3
,
pp. 349-350
Persistent link: https://www.econbiz.de/10009779762
Saved in:
7
The forgotten working-class consumer
Pham, Michel T.
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
4
,
pp. 566-567
Persistent link: https://www.econbiz.de/10011598071
Saved in:
8
Are scientific practices improving in consumer research? : a glass half-full and half-empty
Pham, Michel T.
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
3
,
pp. 375-382
Persistent link: https://www.econbiz.de/10014334012
Saved in:
9
Validating a dial-turning instrument for real-time measurement of affective and evaluative responses to advertising
Pham, Michel T.
;
Hughes, G. D.
;
Cohen, Joel B.
-
1993
Persistent link: https://www.econbiz.de/10000876068
Saved in:
10
The nature and role of affect in consumer behavior
Cohen, Joel B.
;
Pham, Michel T.
;
Andrade, Eduardo B.
- In:
Handbook of consumer psychology
,
(pp. 297-348)
.
2008
Persistent link: https://www.econbiz.de/10003716200
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