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Can servitization enhance customer loyalty? : the roles of organizational IT, social media, and service-oriented corporate culture
Li, Gang; Yan, Kaining; Wei, Zelong; Cheng, T. C. E. - In: IEEE transactions on engineering management : EM 70 (2023) 1, pp. 40-54
Persistent link: https://www.econbiz.de/10014231343
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Designing and validating customer loyalty construct for the banking sector (evidence from Pakistan)
Saif, Naveed; Khan, Muhammad Tahir; Khan, Irfan Ullah; … - In: International journal of business excellence : IJBEX 28 (2022) 3, pp. 397-418
Persistent link: https://www.econbiz.de/10014234695
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Temporal orientation and customer loyalty programs
Hendler, Flavia; LaTour, Kathryn A.; Cotte, June - In: The Cornell hospitality quarterly 63 (2022) 4, pp. 448-464
Persistent link: https://www.econbiz.de/10013387219
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Moderators of the effect of viewer satisfaction on loyalty towards television channels in Harare, Zimbabwe
Makanyeza, Charles; Gomwe, Adolf Garikai; Jaiyeoba, … - In: Journal of African business 23 (2022) 4, pp. 851-868
Persistent link: https://www.econbiz.de/10013417073
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The impact of digital marketing success on customer loyalty
Anber Abraheem Shlash Mohammad - In: Marketing i menedžment innovacij : m&mi 13 (2022) 3, pp. 103-113
Persistent link: https://www.econbiz.de/10013490953
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Do e-government services affect Jordanian customer loyalty?
Alnaser, Ahmad Salih; Theep, Khaled Alshake; … - In: Marketing i menedžment innovacij : m&mi (2022) 2, pp. 17-30
Persistent link: https://www.econbiz.de/10013277425
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Customer satisfaction and customer loyalty : an empirical case study on the impact of benefits generated through smartphone applications
Shaikh, Erum; Watto, Waqas Ahmed; Brahmi, Mohsen; … - In: International journal of public sector performance … 12 (2023) 1/2, pp. 119-139
Persistent link: https://www.econbiz.de/10014313439
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The mediating role of technology innovation in the relationship between customer relationship management and customer loyalty, a case of Kuwaiti banking industry
Aldaihani, Faraj Mazyed Faraj; Ali, Noor Azman Bin - In: International journal of business innovation and … 30 (2023) 2, pp. 218-239
Persistent link: https://www.econbiz.de/10014293963
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Study of e-services quality and customer loyalty : a moderated mediation model of perceived switching cost and e-satisfaction
Deepika; Singh, Shashank Vikram Pratap; Sumanjeet Singh; … - In: International journal of business information systems : … 43 (2023) 4, pp. 528-541
Persistent link: https://www.econbiz.de/10014336896
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Relationship marketing and customer loyalty in Nepalese commercial banks
Bhandari, Bhoj Raj - In: Nepalese journal of finance : a publication of Uniglobe … 6 (2019) 4, pp. 70-79
Persistent link: https://www.econbiz.de/10014494135