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The Management of Customer-Con...
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6
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4
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3
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3
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Journal of business research : JBR
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7
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4
Journal of the Academy of Marketing Science
4
European Journal of Marketing
3
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OLC EcoSci
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ECONIS (ZBW)
11
Other ZBW resources
7
USB Cologne (EcoSocSci)
4
RePEc
3
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Codes of Ethics Among Corporate Research Departments, Marketing Research Firms, and Data Sub-contractors: An Examination of a Three-Communities Metaphor
Ferrell, O.C.
;
Hartline, Michael D.
;
McDaniel, Stephen
- In:
Journal of business ethics : JOBE
17
(
1998
)
5
,
pp. 503-516
Persistent link: https://www.econbiz.de/10006918594
Saved in:
2
Service quality implementation : the effects of organizational socialization and managerial actions on customer-contact employee behaviors
Hartline, Michael D.
;
Ferrell, Odies C.
-
1993
Persistent link: https://www.econbiz.de/10000877706
Saved in:
3
Customer and frontline employee influence on new service development performance
Melton, Horace L.
;
Hartline, Michael D.
- In:
Journal of service research : JSR
13
(
2010
)
4
,
pp. 411-425
Persistent link: https://www.econbiz.de/10008736074
Saved in:
4
Using internal relationship marketing activities to enhance cross-selling performance in services
Zboja, James J.
;
Hartline, Michael D.
- In:
Journal of relationship marketing : innovations & …
9
(
2010
)
3
,
pp. 117-131
Persistent link: https://www.econbiz.de/10008778753
Saved in:
5
An examination of high-frequency cross-selling
Zboja, James J.
;
Hartline, Michael D.
- In:
Journal of relationship marketing : innovations & …
11
(
2012
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10009549373
Saved in:
6
Customer and employee co-creation of radical service innovations
Melton, Horace
;
Hartline, Michael D.
- In:
The journal of services marketing
29
(
2015
)
2
,
pp. 112-123
Persistent link: https://www.econbiz.de/10011343388
Saved in:
7
Employee collaboration, learning orientation, and new service development performance
Melton, Horace L.
;
Hartline, Michael D.
- In:
Journal of service research : JSR
16
(
2013
)
1
,
pp. 67-81
Persistent link: https://www.econbiz.de/10009751089
Saved in:
8
Marketing strategy
Ferrell, O. C.
-
2002
-
2. ed
Persistent link: https://www.econbiz.de/10001616409
Saved in:
9
Marketing strategy
Ferrell, Odies C.
;
Hartline, Michael D.
-
2005
-
3. ed.
Persistent link: https://www.econbiz.de/10001865176
Saved in:
10
Decisions, decisions : variations in decision-making for access-based consumption
Lawson, Stephanie J.
;
Gleim, Mark R.
;
Hartline, Michael D.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
3
,
pp. 358-374
Persistent link: https://www.econbiz.de/10012607660
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