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A comparative assessment of Indian and Chinese "consumer group buying on the web firms" : some marketing implications

Sharma, Varinder M.; Lee, Fangbing; Liu, Liu - In: Indian journal of economics & business : IJEB 11 (2012) 3/4, pp. 637-655

Persistent link: https://www.econbiz.de/10009685084

Enhancement of commitment in the export management company supplier relationship through e-business

Sharma, Varinder M.; Sharma, Brij M. - In: Indian journal of economics & business : IJEB 11 (2012) 2, pp. 245-259

Persistent link: https://www.econbiz.de/10009685202

Intention-to-participate in online group buying and consumer decision-making styles

Sharma, Varinder M.; Klein, Andreas - In: International journal of electronic marketing and … 7 (2016) 3, pp. 245-271

Persistent link: https://www.econbiz.de/10011648276

Mitigation of high consequence supply chain disruptive effects on stores and consumers

Sharma, Varinder M.; Dave, Dinesh S.; Aggarwal, Ajay K.; … - In: International journal of logistics systems and … 45 (2023) 3, pp. 397-413

Persistent link: https://www.econbiz.de/10014340177

A comparative assessment of resources of e-business-spawned and e-business-adopting export management companies

Sharma, Varinder M.; Taiani, Vincent P.; Sharma, Devraj V. - In: International journal of electronic marketing and … 3 (2010) 1, pp. 38-54

Persistent link: https://www.econbiz.de/10009878514

Consumer decision-making styles, involvement, and the intention to participate in online group buying

Klein, Andreas; Sharma, Varinder M. - In: Journal of retailing and consumer services 64 (2022), pp. 1-13

Persistent link: https://www.econbiz.de/10013209546

Cultural perspectives of millennials' decision-making styles in online group buying

Klein, Andreas; Sharma, Varinder M. - In: Journal of international consumer marketing 34 (2022) 4, pp. 357-379

Persistent link: https://www.econbiz.de/10013361563

The timeliness problem in the application of bass-type new product-growth models to durable sales forecasting

Hyman, Michael R. - In: Journal of business research : JBR 16 (1988) 1, pp. 31-47

Persistent link: https://www.econbiz.de/10003584195

Motivators and enablers of SCOURing: A study of online piracy in the US and UK

Shanahan, Kevin J.; Hyman, Michael R. - In: Journal of Business Research 63 (2010) 9-10, pp. 1095-1102

Sharing Copyrighted or Unauthorized Replications (SCOURing) is a common activity among some 80 million online file-swappers. Unfortunately, SCOURing is also an illegal activity. A better understanding of SCOURing could help to mitigate its practice. To that end, results from an empirical study...

Persistent link: https://www.econbiz.de/10008871561

Emerging masculinities in Chinese luxury social media marketing

Jiang, Jiani; Huhmann, Bruce A.; Hyman, Michael R. - In: Asia Pacific Journal of Marketing and Logistics 32 (2019) 3, pp. 721-745

Purpose: The purpose of this paper is to investigate masculinity in Chinese social media marketing for global luxury fashion brands through two studies. Design/methodology/approach: Study 1 compares physical characteristics of males in visually oriented US (Instagram) and Chinese (Weibo) social...

Persistent link: https://www.econbiz.de/10012184303