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Assessing innovativeness throu...
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Möller, Kristian
73
Möller, K. E. Kristian
56
Tuominen, Matti
44
Rajala, Arto
34
Anttila, Mai
24
Svahn, Senja
14
Rajala, Risto
11
Westerlund, Mika
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8
Partanen, Jukka
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Hyvönen, Saara
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Kajalo, Sami
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5
Järvensivu, Timo
5
Parvinen, Petri
4
Pels, Jaqueline
4
Rautio, Tarja
4
Saren, Michael
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Hyvoenen, Saara
3
Kohtamäki, Marko
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Laaksonen, Martti
3
Tuusjärvi, Eiren
3
Wilson, David T.
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Alajoutsijärvi, Kimmo
2
Evanschitzky, Heiner
2
Hyötyläinen, Mika
2
Jaakkola, Matti
2
Karttinen, Anna
2
Leminen, Seppo
2
Moller, Kristian
2
Möller, Kristian K.
2
Mühlbacher, Hans
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Steidl, Andreas
2
Tähtinen, Jaana
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2
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Industrial marketing management : the international journal for industrial and high-tech firms
37
Working papers / W / Helsinki School of Economics and Business Administration
21
Essays on capabilities based marketing and competitive superiority : FIMAC II - research
8
Helsingin Kauppakorkeakoulun julkaisuja / B
8
Helsingin Kauppakorkeakoulun julkaisuja / D
6
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6
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International Journal of Revenue Management
4
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4
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4
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3
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3
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ECONIS (ZBW)
117
OLC EcoSci
44
USB Cologne (EcoSocSci)
10
Other ZBW resources
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RePEc
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41
Consumer price perception and preferences : a reference price model of brand evaluation and a conjoint analysis of price utility structures
Anttila, Mai
-
1990
Persistent link: https://www.econbiz.de/10004120978
Saved in:
42
Consumer price perception : a multi-dimensional analysis of perceived quality and adaptation-level price as determinants of price perception
Anttila, Mai
-
1977
Persistent link: https://www.econbiz.de/10004772730
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43
Price image versus price reality : objective and subjective determinants of consumer price perception
Anttila, Mai
-
1979
Persistent link: https://www.econbiz.de/10004772731
Saved in:
44
Consumer price perception and preferences : a reference price model of brand evaluation and a conjoint analysis of price utility structures
Anttila, Mai
-
1990
Persistent link: https://www.econbiz.de/10013391702
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45
Basic types of business strategies and their implications on product development and marketing
Rajala, Arto
-
1994
Persistent link: https://www.econbiz.de/10000884402
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46
Marketing high technology : organising marketing activities in process automation companies
Rajala, Arto
-
1997
Persistent link: https://www.econbiz.de/10000631526
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47
A framework for identifying the roles of marketing
Rajala, Arto
-
1992
Persistent link: https://www.econbiz.de/10000847655
Saved in:
48
Marketing capability and market orientation in strategy interface : a conceptual analysis
Tuominen, Matti
-
1997
Persistent link: https://www.econbiz.de/10000625986
Saved in:
49
Business innovation and channel collaboration: driving forces in firm value delivery
Tuominen, Matti
- In:
Essays on capabilities based marketing and competitive …
,
(pp. 82-111)
.
2003
Persistent link: https://www.econbiz.de/10002073214
Saved in:
50
Channel partnering: delving into the "black box" of ECR initiative
Tuominen, Matti
- In:
Essays on capabilities based marketing and competitive …
,
(pp. 112-136)
.
2003
Persistent link: https://www.econbiz.de/10002073215
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