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Marktforschung
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11
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Green, Paul E.
168
Krieger, Abba M.
62
Wind, Yoram
22
Robinson, Patrick J.
13
Samuel-Cahn, Ester
13
Carmone, Frank J.
12
Vavra, Terry G.
11
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9
Tull, Donald S.
9
Frank, Ronald E.
8
Pollak, Moshe
7
Rao, Vithala R.
7
Sheth, Jagdish N.
7
Keiningham, Timothy L.
6
Aksoy, Lerzan
5
Carroll, J.
5
Wind, Yoram (Jerry)
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Hu, Ye
4
Jain, Arun K.
4
Lodish, Leonard M.
4
Alderson, Wroe
3
DeSarbo, Wayne
3
FitzRoy, Peter T.
3
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3
Lenk, Peter J.
3
Srinivasan, V.
3
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2
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2
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2
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2
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2
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2
Lattin, James M.
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2
Neal, William D.
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Center for the Study of Rationality, Hebrew University of Jerusalem
7
Marketing Science Institute
2
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Journal of marketing research : JMR
18
Fundamentals of marketing research ; Vol. 6
10
Marketing research : a magazine of management and applications
8
Discussion Paper Series / Center for the Study of Rationality, Hebrew University of Jerusalem
7
Legends in marketing
7
Discussion paper / The Hebrew University of Jerusalem, Center for the Study of Rationality
6
European Journal of Operational Research
6
Journal of advertising research
6
Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
6
Marketing Science
5
European journal of operational research : EJOR
4
Marketing management : a quarterly business management publication of the American Marketing Association
4
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3
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3
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3
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3
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3
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3
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3
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3
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2
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2
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2
Journal of Business Research
2
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2
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2
New-product forecasting : models and applications
2
Statistics & Probability Letters
2
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1
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1
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1
Biometrika
1
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Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
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1
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1
Entscheidungshilfen im Marketing
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Explorations in consumer behavior : a symposium held at the University of Texas, 18.-19.4.1966. Spons. by the Department of Marketing Administration, Graduate Scholl of Business, the University of Texas
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ECONIS (ZBW)
124
OLC EcoSci
38
RePEc
34
USB Cologne (EcoSocSci)
16
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111
Planning and problem solving in marketing
Alderson, Wroe
;
Green, Paul E.
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000608375
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112
Multidimensional scaling and related techniques in marketing analysis
Green, Paul E.
;
Carmone, Frank J.
-
1970
Persistent link: https://www.econbiz.de/10000055206
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113
Multiattribute decisions in marketing : a measurement approach
Green, Paul E.
;
Wind, Yoram
-
1973
Persistent link: https://www.econbiz.de/10000055706
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114
Conjoint analysis of price premiums for hotel amenities
Goldberg, Stephen M.
;
Green, Paul E.
;
Wind, Yoram
- In:
The journal of business : B
57
(
1984
)
1/2
,
pp. 111-138
Persistent link: https://www.econbiz.de/10003707835
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115
Psychometric methods in marketing research : part II, multidimensional scaling
Carroll, J. Douglas
;
Green, Paul E.
-
2007
Persistent link: https://www.econbiz.de/10003541509
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116
Conjoint analysis in consumer research : issues and outlook
Green, Paul E.
;
Srinivasan, V.
-
2007
Persistent link: https://www.econbiz.de/10003541532
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117
Conjoint analysis in marketing : new developments with implications for research and practice
Green, Paul E.
;
Srinivasan, V.
-
2007
Persistent link: https://www.econbiz.de/10003541534
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118
Adaptive conjoint analysis versus self-explicated models : some empirical results
Agarwal, Manoj Kumar
;
Green, Paul E.
-
2007
Persistent link: https://www.econbiz.de/10003541549
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119
Robustness of conjoint analysis : some Monté Carlo results
Carmone, Frank J.
;
Green, Paul E.
;
Jain, Arun K.
-
2007
Persistent link: https://www.econbiz.de/10003541559
Saved in:
120
Hierarchical bayes conjoint analysis : recovery of partworth heterogeneity from reduced experimental designs
Lenk, Peter J.
;
DeSarbo, Wayne
;
Green, Paul E.
;
Young, …
-
2007
Persistent link: https://www.econbiz.de/10003541579
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