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Predicting elections from the most important issue : a test of the take-the-best heuristic
Graefe, Andreas; Armstrong, Jon Scott - In: Journal of behavioral decision making 25 (2012) 1, pp. 41-48
Persistent link: https://www.econbiz.de/10009487832
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Voting on social security : the family as decision-making unit
Breyer, Friedrich; Schulenburg, Johann-Matthias von der - 1987
Persistent link: https://www.econbiz.de/10000762117
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Two models of positive and negative political advertising with endogenous campaign contributions
Epifantseva, Ioulia Y. - 2005
Persistent link: https://www.econbiz.de/10003952851
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Advertising competition in presidential elections
Gordon, Brett R.; Hartmann, Wesley R. - In: Quantitative marketing and economics : QME 14 (2016) 1, pp. 1-40
Persistent link: https://www.econbiz.de/10011497076
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Segmentation and positioning for strategic marketing decisions
Myers, James H. - 1996
Persistent link: https://www.econbiz.de/10000584302
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An experimental test of campaign spending limits
Fenn, Ethan - 2003
Persistent link: https://www.econbiz.de/10003564782
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The emergence of voters targeting : learning to send the right message to the right voters
Burton, Michael John; Miracle, Tasha - In: Political marketing in the United States, (pp. 26-43). 2014
Persistent link: https://www.econbiz.de/10010417798
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Union membership and political inclusion
Zullo, Roland - In: ILR review : the journal of work and policy 62 (2008/09) 1, pp. 22-38
Persistent link: https://www.econbiz.de/10003803620
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Do voters affect or elect policies? : Evidence from the U.S. House
Lee, David S.; Moretti, Enrico; Butler, Matthew J. - In: The quarterly journal of economics 119 (2004) 3, pp. 807-859
Persistent link: https://www.econbiz.de/10002183369
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Political cycles and stock returns
Pástor, Ľuboš; Veronesi, Pietro - In: Journal of political economy 128 (2020) 11, pp. 4011-4045
Persistent link: https://www.econbiz.de/10012599931