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This study replicated an earlier study conducted in the USA and examined Israeli families’ decision making regarding various products and decision‐making stages. The results revealed that teenage children have influence over family purchases, particularly for products relevant to them (like...
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Purpose – The purpose of this paper was to examine the impact of Israeli children on family decision making. Design/methodology/approach – Two studies were used, replicating two different approaches that have been used to measure children's influence with US children. In study one, a survey...
Persistent link: https://www.econbiz.de/10014848454
Purpose – The purpose of this paper is to examine the influence tactics used by adolescent children and parental yielding to these tactics outside North America. Design/methodology/approach – Parents of children ages ten to 18 in Israel were surveyed. The questionnaire included questions on...
Persistent link: https://www.econbiz.de/10014848550
Purpose – The paper intends to enrich the set of national contexts used so far in studies about gift‐giving. It also intends to test the unique explanatory power of the dimensions of egalitarianism. Design/methodology/approach – The study uses a survey methodology with an Israeli sample....
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Purpose: The purpose of this study is to explore the antecedents of consumer entitlement among loyal consumers in response to a perceived brand failure, as well as the effect of consumer entitlement on satisfaction and behavioral intentions. Design/methodology/approach: An online questionnaire...
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