Narrow search
Showing 41 - 50 of 142
Cover Image
The spillover effect of downward line extensions on U.S. consumers’ evaluation of a French luxury parent brand : The role of branding strategies, authenticity, and fit
Boisvert, Jean; Ashill, Nicholas J. - In: Psychology & Marketing 35 (2018) 10, pp. 740-751
Persistent link: https://www.econbiz.de/10012083915
Cover Image
The role of customer orientation as a moderator of the job demand-burnout-performance relationship : a surface-level trait perspective
Babakus, Emin; Yavas, Ugur; Ashill, Nicholas J. - In: Journal of retailing 85 (2009) 4, pp. 480-492
Persistent link: https://www.econbiz.de/10003930089
Cover Image
Service worker burnout and turnover intentions : roles of person-job fit, servant leadership, and customer orientation
Babakus, Emin; Yavas, Ugur; Ashill, Nicholas J. - In: Services marketing quarterly 32 (2011) 1, pp. 17-31
Persistent link: https://www.econbiz.de/10008902032
Cover Image
Value in a multiple perspective view of sports sponsorship
Davies, John; Daellenbach, Kate; Ashill, Nicholas J. - In: International journal of sport management and marketing … 3 (2008) 3, pp. 184-200
Persistent link: https://www.econbiz.de/10003665185
Cover Image
Measuring state, effect, and response uncertainty : theoretical construct development and empirical validation
Ashill, Nicholas J.; Jobber, David - In: Journal of management : JOM 36 (2010) 5, pp. 1278-1308
Persistent link: https://www.econbiz.de/10008651040
Cover Image
Testing a branch performance model in a New Zealand bank
Yavas, Ugur; Babakus, Emin; Ashill, Nicholas J. - In: The journal of services marketing 24 (2010) 5, pp. 369-377
Persistent link: https://www.econbiz.de/10008653368
Cover Image
The role of information technology in e-learning systems success
Eom, Sean B.; Ashill, Nicholas J.; Arbaugh, J. B.; … - In: Human systems management : HSM 31 (2012) 3/4, pp. 147-163
Persistent link: https://www.econbiz.de/10009718628
Cover Image
The effects of experience on managerial decision-making uncertainty
Ashill, Nicholas J.; Jobber, David - In: Journal of general management 39 (2013) 1, pp. 81-110
Persistent link: https://www.econbiz.de/10010240211
Cover Image
Scared stiff? : the effectiveness of threat appeals in counseling services advertising to high-anxiety students
Krisjanous, Jayne; Ashill, Nicholas J.; Eccarius, Katrin; … - In: Psychology & marketing 30 (2013) 10, pp. 874-890
Persistent link: https://www.econbiz.de/10010198519
Cover Image
The effects of the external environment on marketing decision-maker uncertainty
Ashill, Nicholas J.; Jobber, David - In: Journal of marketing management : MM 30 (2014) 3/4, pp. 268-294
Persistent link: https://www.econbiz.de/10010345680