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Does online shopping make people feel better? : the therapeutic effect of online shopping on Korean female consumers' mood, self-esteem, and self-efficacy : based on the context of...
Son, Heejung; Lee, Jihyun - In: Journal of global scholars of marketing science : … 31 (2021) 4, pp. 580-597
Persistent link: https://www.econbiz.de/10012622609
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Pricing in online fashion retailing : implications for research and practice
Wood, Steve; Watson, Iain; Teller, Christoph - In: Journal of marketing management : JMM ; journal of the … 37 (2021) 11/12, pp. 1219-1242
Persistent link: https://www.econbiz.de/10012623870
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Branded there, made here? : how country equity influences fashion product consumers in China
Shen, Dong; Liu, Feng; Richards, Joseph - In: Journal of global fashion marketing : JGfM 12 (2021) 4, pp. 291-308
Persistent link: https://www.econbiz.de/10012627129
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Do verbal and visual nudges influence consumers' choice for sustainable fashion?
Roozen, Irene T. M.; Raedts, Mariet; Meijburg, Laura - In: Journal of global fashion marketing : JGfM 12 (2021) 4, pp. 327-342
Persistent link: https://www.econbiz.de/10012627132
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The effect of perceived agility on intention to reuse omni-channel : focused on mediating effect of integration quality of omni-channel
Son, Sang-chul; Bae, Joonheui; Kim, Kyung Hoon - In: Journal of global fashion marketing : JGfM 12 (2021) 4, pp. 375-389
Persistent link: https://www.econbiz.de/10012627135
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Fashion industry 2030 : reshaping the future through sustainability and responsible innovation
Rinaldi, Francesca Romana - 2019 - First edition
Persistent link: https://www.econbiz.de/10012609207
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How the digital environment and its user experience effects the customer's perception of luxury brands and co-creation of brand value
Richards-Carpenter, Nastaran Norouzi; Grantz, Thimo - In: Building corporate identity, image and reputation in …, (pp. 487-514). 2022
Persistent link: https://www.econbiz.de/10012609421
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A review of studies on virtual layout and atmospherics : potential applications to the fashion industry
Roberts, Jenniefer; Grassi, Alessia - In: The international review of retail, distribution and … 31 (2021) 4, pp. 432-456
Persistent link: https://www.econbiz.de/10012609704
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A generational investigation and sentiment and emotion analyses of female fashion brand users on Instagram in Sub-Saharan Africa
Mahmoud, Ali B.; Hack-Polay, Dieu; Grigoriou, Nicholas; … - In: The journal of brand management : an international journal 28 (2021) 5, pp. 526-544
Persistent link: https://www.econbiz.de/10012601213
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Effect of influencer marketing on online impulse purchase : the mediating role of consumer-brand engagement
Trivedi, Jay, P. - In: Journal of electronic commerce in organizations : the … 19 (2021) 3, pp. 49-64
Persistent link: https://www.econbiz.de/10012605360