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Problem definition: In high-product-variety businesses like fashion, mass production (MP) systems create environmental … overproduction, and recycling.Academic/practical relevance: There is increasing interest in mass-customizing fashion goods, not only … makers must (1) work on convincing consumers to wait for bespoke fashion, (2) target MP firms with low cost of variety (high …
Persistent link: https://www.econbiz.de/10013225107
This paper aims to render the coverage on gender-based on the subject matters of the fashion articles in the lifestyle … days, from February 1 to March 2, 2017, were gathered. Specifically, only the lifestyle section and its fashion … more fashion articles for women (32, 73%) than for men (12, 27%). The majority of the usage of terms (32, 94%) and photos …
Persistent link: https://www.econbiz.de/10013236905
The purpose of this research was to examine the factors influencing consumer buying behaviour of fast fashion clothing … in the UK. Fast fashion is a new word on the market and therefore this study was conducted so as to investigate the … fashion in the UK. The study also tested the impact of psychological, personal and social factors on consumer buying behaviour …
Persistent link: https://www.econbiz.de/10013236974
highest in the world. Increasing the purchasing power of fashion-conscious, financially independent working women and youth …This paper attempts to study consumer preferences towards fashion jewelry in Ahmedabad and Gandhinagar city of Gujarat … state. Fashion jewelry also called imitation Jewelry or costume jewelry, mainly for the reason that it is not made of …
Persistent link: https://www.econbiz.de/10013237975
With the fast-paced growth of e-commerce, it has been essential for both academicians and practitioners to understand how the ongoing shift to the online channel will impact the type and variety of products consumers purchase across the channels. Most of the literature examining the impact of...
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-- Part 2.3: fashion consumption vs. sustainability -- Part 3: Modern Vs. Traditional Chinese Consumers -- Part 3. 1: Brand … consumers? –exploration of Chinese multi-brand loyalty -- Part 4. 2: Global vs. Domestic fashion brands: where do Chinese …Part 1: Introduction of the Chinese Fashion Market -- Part 1.1: overview of the Chinese Fashion Market -- Part 1.2: Re …
Persistent link: https://www.econbiz.de/10013270838