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Reducing longitudinal attrition through Facebook

McGinley, Sean; Zhang, Lu; Hanks, Lydia E.; O'Neill, John - In: Journal of hospitality marketing & management 24 (2015) 7/8, pp. 894-900

Persistent link: https://www.econbiz.de/10011433731

The many faces of social media in business and economics research : taking stock of the literature and looking into the future

Tumasjan, Andranik - In: Journal of economic surveys 38 (2024) 2, pp. 389-426

Persistent link: https://www.econbiz.de/10014516922

Use of social networking sites for B school marketing : an empirical analysis

Bhandari, Ravneet Singh - In: International journal of business and globalisation : IJBG 33 (2023) 3, pp. 344-361

Persistent link: https://www.econbiz.de/10014232785

Measuring and evaluating CSR information and involvement strategies on corporate Facebook pages

Amabile, Sara; Conte, Francesca; Vollero, Agostino; … - In: Italian journal of marketing : ITJM 2022 (2022) 3, pp. 341-369

Persistent link: https://www.econbiz.de/10013461644

Marketing communication model for social networks

Klepek, Martin; Starzyczná, Halina - In: Journal of business economics and management 19 (2018) 3, pp. 500-520

Republic. Social network Facebook was chosen as the most widespread not only locally but also globally. Based on this research …

Persistent link: https://www.econbiz.de/10012174876

Grey markets in customer-to-customer transaction and social networking : the case of Vietnam

Bình, Nghiêm-Phú - In: Asian journal of business and accounting : AJBA 11 (2018) 2, pp. 277-314

Persistent link: https://www.econbiz.de/10012036315

The influence of “Facebook friends” on the intention to join brand pages

Palazon, Mariola; Sicilla, María; López, Manuela - In: The journal of product & brand management 24 (2015) 6, pp. 580-595

Persistent link: https://www.econbiz.de/10011481829

Will Facebook save or destroy social capital? : an empirical investigation into the effect of online interactions on trust and networks

Sabatini, Fabio; Sarracino, Francesco - 2013

sociability. We find that participation in SNSs such as Facebook and Twitter has a positive effect on face to face interactions …

Persistent link: https://www.econbiz.de/10010222317

Praxishandbuch Social Media Recruiting : Experten Know-How / Praxistipps / Rechtshinweise

Dannhäuser, Ralph (ed.) - 2023 - 5., überarbeitete und erweiterte Auflage

Recherche und Gewinnung von Mitarbeitern über XING, Facebook & Co..-Die dunkle Seite: Angriffe gegen die Arbeitgebermarke und …Trends im Recruiting -- So zünden Sie mit XING Ihren Recruiting-Turbo!.-Social Recruiting Erfolg mit LinkedIn – von … Zero to Hero! -- Wie Sie Facebook richtig verankern. Karriere-Blog als Element im Social-Media-Mix -- Warum Sie auf Twitter …

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Social Media : wie Sie mit Twitter, Facebook und Co. Ihren Kunden näher kommen

Rose, Thomas; Koch, Bastian - 2011 - 1. Aufl.

Persistent link: https://www.econbiz.de/10008904299