Similar Search Results - EconBiz

First insights into the transfer of marketing know-how from Western firms to enterprises in Central and Eastern Europe : a qualitative study

Bennett, Roger - In: Journal of East European management studies : JEEMS 3 (1998) 1, pp. 7-25

This paper reports the results of case study research into the methods employed by 12 large UK-based companies when transferring marketing know-how to Central and East European (CEE) joint venture partner firms. Propositions derived from transactions cost analysis and theories concerning the...

Persistent link: https://www.econbiz.de/10010205575

Relevance of fundraising charities' content-marketing objectives : perceptions of donors, fundraisers, and their consultants

Bennett, Roger - In: Journal of nonprofit & public sector marketing 29 (2017) 1, pp. 39-63

Persistent link: https://www.econbiz.de/10011687038

Object label quality and label readership in small museums

Bennett, Roger - In: International journal of arts management 21 (2019) 3, pp. 42-56

Persistent link: https://www.econbiz.de/10012060858

Financial charity giving behaviour of the working poor : an empirical investigation

Bennett, Roger - In: Journal of marketing management : MM 34 (2018) 17/18, pp. 1587-1607

Persistent link: https://www.econbiz.de/10012042296

Managing personnel and performance : an alternative approach

Bennett, Roger - 1981

Persistent link: https://www.econbiz.de/10004137251

Choosing and using management consultants

Bennett, Roger - 1990

Persistent link: https://www.econbiz.de/10004085749

European business

Bennett, Roger - 1997

Persistent link: https://www.econbiz.de/10004063674

European business systems

Bennett, Roger - 1995

Persistent link: https://www.econbiz.de/10004302539

Employee relations

Bennett, Roger - 1994

Persistent link: https://www.econbiz.de/10004204278

The handbook of European advertising : media planning, marketing analysis and country-by-country profiles

Bennett, Roger - 1993

Persistent link: https://www.econbiz.de/10004144878

A service of the