Network effects and standards competition introduce significant uncertainty into consumers' new-product adoption decisions, creating a substantial challenge to the success of innovating firms. While the literature has highlighted the importance of establishing a large installed-user base (the...

This paper investigates a novel winner-determination mechanism: multiple-winner award rules that are widely used in e-procurement auctions and crowdsourcing sites. We focus on one unique award mechanism in e-procurement auctions, in which the auctioneer (i.e., the buyer) specifies three rules...