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using such information intensifies competition and lowers profits, generalize to multiproduct marketing by supermarkets that … past research findings, we show that for supermarkets, even under competition, use of information on past purchases enables …How can supermarkets use the vast data they have to design strategies to compete for large-basket shoppers, potentially …
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Grocery shopping is an essential and routine activity. Although long regarded the responsibility of the female spouse, modern social and demographic shifts are causing men to become more engaged in this task. This is the first study to analyse gender differences with respect to the criterion of...
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This paper investigates the effect of in-store services on retail food prices, supermarket competition, and demand … using fluid milk as a case study. It is shown that higher-service supermarkets charge higher milk prices essentially because … impact milk prices differently, that upscale food-retailers face stronger competition in newer services, and that service …
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Focuses on consumer evaluations of store preference when presented with promotional deals that are equivalent on a unit‐cost basis and/or are equivalent on a total cost basis but are worded differently. An experimental design setting is used to examine the effect of three deal frames: one,...
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