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Principles of marketing
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Marketing
20
USA
19
United States
11
Betriebswirtschaftslehre
9
Management
9
Theorie
9
Theory
9
Marketing management
8
Marketingmanagement
8
Vereinigte Staaten
8
Absatz
6
Business economics
6
Führungskräfte
4
Verbraucher
4
Absatzpolitik
3
Einführung
3
Marktforschung
3
Betriebsführung
2
Betriebssoziologie
2
Betriebswirtschaftliche Einführungsschriften
2
Dienstleistung
2
Hand- und Lehrbücher, Nachschlagewerke
2
International marketing
2
Internationales Marketing
2
Marketing theory
2
Marketingtheorie
2
Welt
2
World
2
1978-1988
1
AG
1
Absatzorganisation
1
Absatzplanung
1
Absatztechnik
1
Absatzweg
1
Air transport
1
Air transport policy
1
Anlagepolitik
1
Arbeitsgruppe
1
B-to-B-Marketing
1
Betriebliche Information
1
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Undetermined
13
Type of publication
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Book / Working Paper
51
Article
39
Type of publication (narrower categories)
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Lehrbuch
11
Textbook
11
Glossar enthalten
8
Glossary included
8
Bibliographie
3
CD-ROM, DVD
3
Accompanied by computer file
1
Article in journal
1
Aufsatz in Zeitschrift
1
Einführung
1
Elektronischer Datenträger als Beilage
1
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Language
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Undetermined
48
English
42
Author
All
Kurtz, David L.
69
Boone, Louis E.
66
Clow, Kenneth E.
8
Johnson, James C.
6
Fleenor, C. Patrick
4
Hearth, Douglas
3
Ozment, John
3
Block, Judy R.
2
Boone, Louis Eugene
2
Johnson, Eugene M.
2
Keller, Scott B.
2
Landry, Mike J.
2
Lynch, Daniel F.
2
Nwakanma, Hudson C.
2
Rao, C.P.
2
Bonno, John A.
1
Bowen, Donald D.
1
Dodge, Harry Robert
1
Dunn, Albert H.
1
Emmert Goodnight, Janelle
1
Fleenor, C. P.
1
Fleenor, Patrick
1
Harris, Jeanne D.
1
Johnsen, James C.
1
Keiser, Stephen K.
1
Klompmaker, Jay Edward
1
Kurtz, David Lee
1
McIntyre, Faye S.
1
Ong, Beng Soo
1
Rao, C. P.
1
Rapert, Molly Inhofe
1
Rider, Virginia M.
1
Scheuing, Eberhard E.
1
Singhapakdi, Anusorn
1
Smith, Scott
1
Spitz, A. Edward
1
Sweeney, Jillian C.
1
Tim Hostiuck, K.
1
Trussell, Larry R.
1
Vitell, Scott J.
1
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Published in...
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Business Horizons
10
Business horizons
8
International journal of management
2
Journal of Business Research
2
Journal of retailing
2
The journal of applied business research
2
The service industries journal
2
Combined proceedings (Spring Conference + Fall Conference)
1
Dickenson series on business management
1
Dryden Press publications in marketing / Principles of marketing and marketing management
1
International Business Review
1
International business review : the official journal of the European International Business Academy
1
International student edition
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
Journal of marketing education : JME
1
MSU business topics
1
MacGraw-Hill series in management
1
McGraw-Hill series in marketing
1
Public policy issues in marketing
1
The Conference Board record
1
The Harcourt College Publishers series in management
1
The journal of business : B
1
The journal of services marketing
1
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ECONIS (ZBW)
36
USB Cologne (EcoSocSci)
30
RePEc
13
OLC EcoSci
11
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1
Principles of contemporary marketing
Kurtz, David L.
-
2008
-
Intern. student ed
Persistent link: https://www.econbiz.de/10013485443
Saved in:
2
Principles of contemporary marketing
Kurtz, David L.
-
2012
-
15. ed., international ed.
Persistent link: https://www.econbiz.de/10013500092
Saved in:
3
The compleat manager's bookshelf
Kurtz, David L.
;
Boone, Louis E.
;
Fleenor, C. Patrick
- In:
Business Horizons
26
(
1983
)
3
,
pp. 33-35
Persistent link: https://www.econbiz.de/10005439016
Saved in:
4
CEOs: A handwriting analysis
Kurtz, David L.
;
Fleenor, Patrick
;
Boone, Louis E.
; …
- In:
Business Horizons
32
(
1989
)
1
,
pp. 41-43
Persistent link: https://www.econbiz.de/10005333397
Saved in:
5
The changing profile of business leadership
Fleenor, C. Patrick
;
Kurtz, David L.
;
Boone, Louis E.
- In:
Business Horizons
26
(
1983
)
4
,
pp. 43-46
Persistent link: https://www.econbiz.de/10005333451
Saved in:
6
A profile of business leadership
Kurtz, David L.
;
Boone, Louis E.
- In:
Business Horizons
24
(
1981
)
5
,
pp. 28-32
Persistent link: https://www.econbiz.de/10005333582
Saved in:
7
CEOs: Early signs of a business career
Boone, Louis E.
;
Kurtz, David L.
;
Fleenor, C. Patrick
- In:
Business Horizons
31
(
1988
)
5
,
pp. 20-24
Persistent link: https://www.econbiz.de/10005326467
Saved in:
8
CEOs: A group profile
Boone, Louis E.
;
Kurtz, David L.
- In:
Business Horizons
31
(
1988
)
4
,
pp. 38-42
Persistent link: https://www.econbiz.de/10005327030
Saved in:
9
Management
Boone, Louis E.
;
Kurtz, David L.
-
1992
-
4. ed
Persistent link: https://www.econbiz.de/10000849099
Saved in:
10
Contemporary marketing
Boone, Louis E.
;
Kurtz, David L.
-
1977
-
2. ed.
Persistent link: https://www.econbiz.de/10000677422
Saved in:
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