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Self-Regulatory Strength and Consumers’ Relinquishment of Decision Control : When Less Effortful Decisions are More Resource Depleting

Usta, Murat; Häubl, Gerald - 2013

Based on the self-regulatory strength model and prior research on self-esteem threats, we predict and show that delegating decisions to surrogates – such as financial advisors or physicians – depletes consumers’ limited self-regulatory resources more than making the same decisions...

Persistent link: https://www.econbiz.de/10014044435

Standortentscheidungen und Konsumentenverhalten : der Einfluß des Produktionsstandorts auf die Beurteilung eines neuen Automobils

Häubl, Gerald - 1995

Persistent link: https://www.econbiz.de/10000549393

Standortentscheidungen und Konsumentenverhalten : der Einfluss des Produktionsstandorts auf die Beurteilung eines neuen Automobils

Häubl, Gerald - 1995

Persistent link: https://www.econbiz.de/10004309009

Interactive consumer decision aids

Murray, Kyle B.; Häubl, Gerald - In: Handbook of marketing decision models, (pp. 55-77). 2008

Persistent link: https://www.econbiz.de/10003755260

Choice under restrictions

Botti, Simona; Broniarczyk, Susan; Häubl, Gerald; … - In: Marketing letters : a journal of research in marketing 19 (2008) 3/4, pp. 183-199

Persistent link: https://www.econbiz.de/10003774239

Personalization without interrogation : towards more effective interactions between consumers and feature-based recommendation agents

Murray, Kyle B.; Häubl, Gerald - In: Journal of interactive marketing : a quarterly … 23 (2009) 2, pp. 138-146

Persistent link: https://www.econbiz.de/10003847122

To bundle or not to bundle : determinants of the profitability of multi-item auctions

Popkowski Leszczyc, Peter T. L.; Häubl, Gerald - In: Journal of marketing 74 (2010) 4, pp. 110-124

Persistent link: https://www.econbiz.de/10008826527

Tunnel vision : local behavioral influences on consumer decisions in product search

Häubl, Gerald; Dellaert, Benedict G. C.; Donkers, Bas - In: Marketing science : the marketing journal of the … 29 (2010) 3, pp. 438-455

Persistent link: https://www.econbiz.de/10003984416

The signature effect : signing influences consumption-related behavior by priming self-identity

Kettle, Keri L.; Häubl, Gerald - In: Journal of consumer research : JCR ; an … 38 (2011/12) 3, pp. 474-489

Persistent link: https://www.econbiz.de/10009375703

Freedom of choice, ease of use, and the formation of interface preferences

Murray, Kyle B.; Häubl, Gerald - In: Management information systems : mis quarterly 35 (2011) 4, pp. 955-976

Persistent link: https://www.econbiz.de/10009380104

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