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The factors that contribute to export performance of small and medium size enterprises (SMEs) are examined. Previous research has considered the influence of decision-maker characteristics and firm-specific characteristics on export performance. This research examines instead whether the use of...
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The influence of three country-specific strategies onthe decision of firms from other countries to establish a venture in Centraland East Europe (CEE) is studied. When foreign firms invest in CEE'semerging markets, typically they employ one of three strategies:market-seeking, client-following,...
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In this study, we examine the influence of three country-specific strategies (market-seeking, client-following and resource-seeking) on new venture formation decisions for firms entering Central and East Europe. We found that market-seeking and resource-seeking strategies tend to influence...
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