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Constant, Amelie
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67
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62
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60
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59
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56
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52
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50
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48
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46
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45
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44
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42
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41
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41
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40
Åslund, Olof
40
Borjas, George J.
39
Dens, Nathalie
39
Kaestner, Robert
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Saffer, Henry
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Heckman, James J.
38
Wilbur, Kenneth C.
38
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37
Kind, Hans Jarle
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Markowitz, Sara
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36
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European journal of marketing : EJM
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Management science : journal of the Institute for Operations Research and the Management Sciences
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International journal of internet marketing and advertising : IJIMA
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Economics of education review
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Journal of health economics
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World development : the multi-disciplinary international journal devoted to the study and promotion of world development
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International journal of consumer studies
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Journal of vocational behavior
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Health marketing quarterly
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Applied economics
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The American economic review
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Economics letters
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ArchiDok
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71
A social endorsing mechanism for target advertisement diffusion
Lin, Lien-Fa
;
Li, Yung-Ming
;
Wu, Wen-Hsiang
- In:
Information & management : the internat. journal of …
52
(
2015
)
8
,
pp. 982-997
Persistent link: https://www.econbiz.de/10011416917
Saved in:
72
Targeted information and limited attention
Hefti, Andreas
;
Liu, Shuo
-
2016
recent evidence on increased ad-blocking, which has become a key concern to the entire
advertising
industry. Our main …
Persistent link: https://www.econbiz.de/10011508048
Saved in:
73
Competitive targeted
advertising
over networks
Bimpikis, Kostas
;
Ozdaglar, Asuman E.
;
Yildiz, Ercan
- In:
Operations research
64
(
2016
)
3
,
pp. 705-720
Persistent link: https://www.econbiz.de/10011508054
Saved in:
74
An audience of one : behaviorally targeted ads as implied social labels
Summers, Christopher A.
;
Smith, Robert W.
;
Walker …
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 156-178
Persistent link: https://www.econbiz.de/10011521971
Saved in:
75
Parents' presumed persuasion knowledge of children's advergames : the influence of
advertising
disclosure modality and cognitive load
Evans, Nathaniel J.
;
Hoy, Mariea Grubbs
- In:
Journal of current issues and research in advertising : …
37
(
2016
)
2
,
pp. 146-164
Persistent link: https://www.econbiz.de/10011529750
Saved in:
76
The "Veblen" effect, targeted
advertising
and consumer welfare
Pepall, Lynne
;
Reiff, Joseph
-
2016
Persistent link: https://www.econbiz.de/10011470958
Saved in:
77
Parenting "YouTube natives" : the impact of pre-roll
advertising
and text disclosures on parental responses to sponsored child influencer videos
Evans, Nathaniel J.
;
Hoy, Mariea Grubbs
;
Childers, …
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 326-346
Persistent link: https://www.econbiz.de/10012004047
Saved in:
78
To meet or meat? : homophones in
advertising
encourage judgments and behaviors in children
Ilicic, Jasmina
;
Baxter, Stacey M.
;
Kulczynski, Alicia
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 378-394
Persistent link: https://www.econbiz.de/10012004056
Saved in:
79
Mobile targeting using customer trajectory patterns
Ghose, Anindya
;
Li, Beibei
;
Liu, Siyuan
- In:
Management science : journal of the Institute for …
65
(
2019
)
11
,
pp. 5027-5049
Persistent link: https://www.econbiz.de/10012125865
Saved in:
80
Advertising
, gender and society : a psychological perspective
Zawisza-Riley, Magdalena
-
2019
Persistent link: https://www.econbiz.de/10012025788
Saved in:
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