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The Financial Rewards of New P...
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ECONIS (ZBW)
104
OLC EcoSci
44
RePEc
28
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11
Optimal pricing and product development policies for new consumer durables
Bayus, Barry L.
- In:
International journal of research in marketing : IJRM ; …
11
(
1994
)
3
,
pp. 249-259
Persistent link: https://www.econbiz.de/10001163883
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12
Understanding customer needs
Bayus, Barry L.
- In:
Handbook of technology and innovation management
,
(pp. 115-141)
.
2008
Persistent link: https://www.econbiz.de/10003769465
Saved in:
13
Crowdsourcing new product ideas over time : an analysis of the Dell IDEAStorm community
Bayus, Barry L.
- In:
Management science : journal of the Institute for …
59
(
2013
)
1
,
pp. 226-244
Persistent link: https://www.econbiz.de/10009711759
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14
Dynamic models of advertising competition : open- and closed-loop extensions
Erickson, Gary M.
-
1991
Persistent link: https://www.econbiz.de/10000828686
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15
An empirical comparison of oligopolistic advertising strategies
Erickson, Gary M.
- In:
Dynamic competitive analysis in marketing : proceedings …
,
(pp. 27-36)
.
1996
Persistent link: https://www.econbiz.de/10001319640
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16
Empirical analysis of closed-loop duopoly advertising strategies
Erickson, Gary M.
- In:
Management science : journal of the Institute for …
38
(
1992
)
12
,
pp. 1732-1749
Persistent link: https://www.econbiz.de/10001136385
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17
Production capacity buildup and double marginalization mitigation in a dynamic supply chain
El Ouardighi, Fouad
;
Erickson, Gary M.
- In:
Journal of the Operational Research Society : OR
66
(
2015
)
8
,
pp. 1281-1296
Persistent link: https://www.econbiz.de/10011417190
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18
Contracts and information structure in a supply chain with operations and marketing interaction
El Ouardighi, Fouad
;
Erickson, Gary M.
;
Grass, Dieter
; …
- In:
International game theory review
18
(
2016
)
4
,
pp. 1-36
Persistent link: https://www.econbiz.de/10011566150
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19
Advertising, economic development, and global warming
Erickson, Gary M.
- In:
Economic modelling
41
(
2014
),
pp. 119-123
Persistent link: https://www.econbiz.de/10010438450
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20
An oligopoly model of dynamic advertising competition
Erickson, Gary M.
- In:
European journal of operational research : EJOR
197
(
2009
)
1
,
pp. 374-388
Persistent link: https://www.econbiz.de/10003829072
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