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Preferences and willingness to pay for green hotel attributes in tourist choice behavior : the case of Taiwan
Chia-Jung, Chou; Pei-Chun, Chen - In: Journal of travel and tourism marketing 31 (2014) 7/8, pp. 937-957
Persistent link: https://www.econbiz.de/10010469199
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Marketing mix strategies for closing the gap between green consumers' pro-enviromental beliefs and behaviours
Davari, Arezoo; Strutton, David - In: Journal of strategic marketing 22 (2014) 7, pp. 563-586
Persistent link: https://www.econbiz.de/10010502964
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Young consumers' intention towards future green purchasing in Malaysia
Muhammed Abdullah Sharaf; Filzah Md Isa; Khalid Al-Qasa - In: Inventi impact: retailing & consumer services (2015) 3, pp. 144-156
Persistent link: https://www.econbiz.de/10011477533
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Drivers of green product adoption : the role of green perceived value, green trust and perceived quality
Cheung, Ronnie; Lam, Aris Y. C.; Lau, Mei Mei - In: Journal of global scholars of marketing science : … 25 (2015) 3, pp. 232-245
Persistent link: https://www.econbiz.de/10011407171
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Green marketing promotion tools and Indian consumers' green pruchase intentions
Nath, Vishnu; Agrawal, Rajat; Gautam, Aditya; Sharma, Vinay - In: International journal of business competition and … 3 (2014) 4, pp. 275-291
Persistent link: https://www.econbiz.de/10011290202
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Investigation of green marketing practices of UAE hypermarkets
Joghee, Shanmugan; Dubey, Anil Roy; Singh, Sonia - In: International journal of enterprise network management … 12 (2021) 4, pp. 367-381
Persistent link: https://www.econbiz.de/10012797772
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A paradigm shift in consumer behaviour towards green cosmetics : an empirical study
Sharma, Meghna; Trivedi, Prachi; Deka, Jimnee - In: International journal of green economics : IJGE 15 (2021) 1, pp. 1-19
Persistent link: https://www.econbiz.de/10012670371
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Green marketing : how can a product's environmental footprint be effectively communicated to consumers?, a case study with Carlsberg beer
Iraldo, Fabio - In: Economics and policy of energy and the environment 60 (2018) 2, pp. 167-186
Persistent link: https://www.econbiz.de/10012649699
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Adoption and consumption patterns of green products : an exploratory study amongst green consumers in Durban
Chauke, Obed Freedom; Tlapana, Tshepo; … - 2021
Persistent link: https://www.econbiz.de/10012659371
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Green marketing : the environmentally-friendly attributes of products and decision to purchase
Witek, Lucyna - In: Folia oeconomica Stetinensia : FOS 20 (2020) 2, pp. 451-467
Persistent link: https://www.econbiz.de/10012628173