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Missing the mark : advertising...
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Consumer behaviour
13
Konsumentenverhalten
13
Advertising
9
Werbung
8
Internet marketing
5
Online-Marketing
5
Advertising effects
3
Werbewirkung
3
Brand image
2
Brand management
2
Children
2
Compulsive buying
2
Eating habit
2
Ernährungsverhalten
2
Experiment
2
Kaufsucht
2
Kinder
2
Markenführung
2
Markenimage
2
Mobile Marketing
2
Mobile marketing
2
Perception
2
Social Web
2
Social web
2
Theorie
2
Theory
2
USA
2
United States
2
Wahrnehmung
2
Aesthetics
1
Bewertung
1
Brand extension
1
Brand personality
1
Characters
1
Children and food
1
Cognition
1
Communication media
1
Communication science
1
Confidence
1
Consumer credit
1
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Undetermined
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Article
33
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Article in journal
19
Aufsatz in Zeitschrift
19
Aufsatz im Buch
7
Book section
7
Collection of articles of several authors
1
Sammelwerk
1
case-report
1
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Language
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English
29
Undetermined
5
Author
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Faber, Ronald J.
24
Duff, Brittany R. L.
14
Chinchanachokchai, Sydney
4
O'Guinn, Thomas C.
4
Huh, Jisu
3
Vohs, Kathleen D.
3
Christenson, Gary A.
2
Sar, Sela
2
Stafford, Marla Royne
2
Yun, Joseph T.
2
Ahn, Regina
1
Anghelcev, George
1
Cho, Soyoen
1
Clayton, Russell B.
1
Fung, Anthony
1
Hanson-Rasmussen, Nancy
1
Hayes, Jameson L.
1
Himelboim, Itai
1
Lutchyn, Yuliya
1
Lutchyn, Yuliya A.
1
Mitchell, James
1
Nan, Xiaoli
1
Nelson, Michelle R.
1
Pamuksuz, Utku
1
Segijn, Claire M.
1
Shah, Dhavan V.
1
Shin, Wonsun
1
Sundaram, Hari
1
Vargas, Patrick
1
Vargas, Patrick T.
1
Wan, Fang
1
Wang, Zongyuan
1
Youn, Seounmi
1
Zwaan, Martina de
1
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International journal of advertising : the review of marketing communications
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Psychology & marketing
3
International journal of advertising : the quarterly review of marketing communications
2
Journal of advertising
2
Journal of current issues and research in advertising
2
Advertising theory
1
Advertising, promotion, and new media
1
Asia Pacific Journal of Marketing and Logistics
1
Digital advertising : theory and research
1
Handbook of consumer psychology
1
Journal of Consumer Research
1
Journal of consumer marketing
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of current issues and research in advertising : JCIRA
1
Psychology & Marketing
1
Research in consumer behavior
1
The Routledge companion to digital consumption
1
The why of consumption : contemporary perspectives on consumer motives, goals and desires
1
Transformative consumer research for personal and collective well-being
1
Young consumers : insight and ideas for responsible marketers
1
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ECONIS (ZBW)
27
OLC EcoSci
4
Other ZBW resources
2
RePEc
1
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21
Developmental antecedents to children's responses to online advertising
Shin, Wonsun
;
Huh, Jisu
;
Faber, Ronald J.
- In:
International journal of advertising : the quarterly …
31
(
2012
)
4
,
pp. 719-740
Persistent link: https://www.econbiz.de/10009674971
Saved in:
22
Compulsive buying : a phenomenological exploration
O'Guinn, Thomas C.
- In:
Journal of consumer research : JCR ; an …
16
(
1989
)
2
,
pp. 147-157
Persistent link: https://www.econbiz.de/10001099860
Saved in:
23
Expanding the view of consumer socialization : a nonutilitarian mass-mediated perspective
Faber, Ronald J.
-
1988
Persistent link: https://www.econbiz.de/10001074496
Saved in:
24
Compulsive consumption and credit abuse
Faber, Ronald J.
- In:
Journal of consumer policy : consumer issues in law, …
11
(
1988
)
1
,
pp. 97-109
Persistent link: https://www.econbiz.de/10001062723
Saved in:
25
The influence of sender trust and advertiser trust on multistage effects of viral advertising
Cho, Soyoen
;
Huh, Jisu
;
Faber, Ronald J.
- In:
Journal of advertising : official publication of the …
43
(
2014
)
1
,
pp. 100-114
Persistent link: https://www.econbiz.de/10010344079
Saved in:
26
The future of consumer decision making in the age of new media promotions and advertising
Faber, Ronald J.
;
Stafford, Marla Royne
- In:
Advertising, promotion, and new media
,
(pp. 351-365)
.
2015
Persistent link: https://www.econbiz.de/10011708761
Saved in:
27
Two Forms of Compulsive Consumption: Comorbidity of Compulsive Buying and Binge Eating
Faber, Ronald J.
;
Christenson, Gary A.
;
Zwaan, Martina de
; …
- In:
Journal of consumer research : JCR ; an …
22
(
1995
)
3
,
pp. 296-304
Persistent link: https://www.econbiz.de/10006683200
Saved in:
28
Spent Resources: Self-Regulatory Resource Availability Affects Impulse Buying
Vohs, Kathleen D.
;
Faber, Ronald J.
- In:
Journal of consumer research : JCR ; an …
33
(
2007
)
4
,
pp. 537-548
Persistent link: https://www.econbiz.de/10007611995
Saved in:
29
In the Mood to Buy: Differences in the Mood States Experienced by Compulsive Buyers and Other Consumers
Faber, Ronald J.
;
Christenson, Gary A.
- In:
Psychology & marketing
13
(
1996
)
8
,
pp. 803-820
Persistent link: https://www.econbiz.de/10007002754
Saved in:
30
Restricting Gambling Advertising and the Third-Person Effect
Youn, Seounmi
;
Faber, Ronald J.
;
Shah, Dhavan V.
- In:
Psychology & marketing
17
(
2000
)
7
,
pp. 633
Persistent link: https://www.econbiz.de/10006983694
Saved in:
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