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Putting passion to work : passionate labour in the fashion blogosphere
McFarlane, Ashleigh; Hamilton, Kathy; Hewer, Paul - In: European journal of marketing 56 (2022) 4, pp. 1210-1231
Persistent link: https://www.econbiz.de/10013350957
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Desperately seeking the elusive epistemic consumer : reflections on reflexivity
Thompson, Craig J. - In: Journal of marketing management : JMM ; journal of the … 40 (2024) 7/8, pp. 642-661
Persistent link: https://www.econbiz.de/10014549843
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Habit as a central concept in marketing
Tadajewski, Mark - In: Marketing theory 19 (2019) 4, pp. 447-466
Persistent link: https://www.econbiz.de/10012109421
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Relevance, responsibility, critical performativity, testimony and positive marketing : contributing to marketing theory, thought and practice
Tadajewski, Mark - In: Journal of marketing management : MM 32 (2016) 17/18, pp. 1513-1536
Persistent link: https://www.econbiz.de/10011608006
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Marketization : exploring the geographic expansion of market ideology
Tadajewski, Mark - In: Marketization : theory and evidence from emerging economies, (pp. 3-20). 2020
Persistent link: https://www.econbiz.de/10012227185
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Impact factors, journal rankings, interdisciplinary research and "the state of the art" in marketing theory and practice : editorial
Tadajewski, Mark - In: Journal of marketing management : MM 34 (2018) 1/2, pp. 1-15
Persistent link: https://www.econbiz.de/10011883303
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Eventalizing the marketing concept
Tadajewski, Mark - In: Historical research in marketing management, (pp. 91-117). 2018
Persistent link: https://www.econbiz.de/10011926741
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Reading "the marketing revolution" through the prism of the FBI
Tadajewski, Mark - In: Historical research in marketing management, (pp. 118-134). 2018
Persistent link: https://www.econbiz.de/10011926743
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Towards a history of critical marketing studies
Tadajewski, Mark - In: Historical research in marketing management, (pp. 160-211). 2018
Persistent link: https://www.econbiz.de/10011926747
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The foundations of relationship marketing : reciprocity and trade relations
Tadajewski, Mark - In: Marketing theory 9 (2009) 1, pp. 9-38
Persistent link: https://www.econbiz.de/10003826378