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Global contribution to marketing management : editorial
Tadajewski, Mark; Hewer, Paul - In: Journal of marketing management : MM 28 (2012) 9/10, pp. 1015-1020
Persistent link: https://www.econbiz.de/10009615246
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New marketing concepts in marketing strategies on international markets
Grzegorczyk, Wojciech - In: Annales Universitatis Mariae Curie-Skłodowska / H 51 (2017) 2, pp. 97-104
Persistent link: https://www.econbiz.de/10011983746
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Ethics, quality of life, and pedagogy
Malhotra, Naresh K. - 2011
Persistent link: https://www.econbiz.de/10009301069
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A journey of an accidental marketing scholar
Krishnan, Balaji C.; Sheth, Jagdish N. - 2011
Persistent link: https://www.econbiz.de/10009270374
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"Marketing theory and applications" : ... AMA Winter Educators' Conference
1990
Persistent link: https://www.econbiz.de/10000412095
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"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne (contributor);  … - 1997
Persistent link: https://www.econbiz.de/10000680695
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"Marketing theory and applications" ; 1998=Vol. 9
Grewal, Dhruv (contributor); Pechmann, Connie (contributor) - 1998
Persistent link: https://www.econbiz.de/10000680701
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Strategie marketingowe korporacji transnarodowych
Nizielska, Aleksandra - 2005
Persistent link: https://www.econbiz.de/10003345065
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Applications in basic marketing : clippings from the popular business press
Perreault, William D.; McCarthy, Edmund Jerome - 2005 - [10. ed.], 2005-2006 ed.
Persistent link: https://www.econbiz.de/10003332107
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International marketing : strategy and theory
Onkvisit, Sak; Shaw, John J. - 2009 - 5. ed.
Persistent link: https://www.econbiz.de/10003585598