Purpose – The purpose of this paper is to identify demographic variables affecting consumers' perception of fashion web site attributes. Design/methodology/approach – Descriptive analysis, factor analysis, Cronbach's alpha, t ‐test, analysis of variance (ANOVA), and Scheffe test for post...

Purpose Soft skills which are a combination of personal qualities and interpersonal skills that help an employer perform their job are an increasingly important concern to businesses and academia, the purpose of this paper is to determine how students ranked the importance of soft skills and...