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Fry, Marie-Lousie; Dreenan, Judy; Previte, Josephine; … - In: Journal of marketing management : MM 30 (2014) 5/6, pp. 551-570

Persistent link: https://www.econbiz.de/10010376927

An evolutionary psychology perspective on physical exercise motives : implications for social marketing

Michaelidou, Nina; Moraes, Caroline - In: Journal of nonprofit & public sector marketing 26 (2014) 2, pp. 162-183

Persistent link: https://www.econbiz.de/10010382652

Doing more harm than good : negative health effects of intimate-partner violence campaigns

West, Jean Jaymes - In: Health marketing quarterly 30 (2013) 3, pp. 195-205

Persistent link: https://www.econbiz.de/10010196481

Alternative approaches to decreasing maternal anemia : identifying the need for social marketing strategies to promote iron-folic acid supplementation in the Peruvian highlands

Shaw, Alina; Golding, Lenette; Girard, Aimee Webb - In: International journal of nonprofit & voluntary sector … 17 (2012) 4, pp. 325-333

Persistent link: https://www.econbiz.de/10010201102

Marketing social missions-adopting social marketing for social entrepreneurship? : a conceptual analysis and case study Marketing social missions-adopting social marketing for soci...

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Persistent link: https://www.econbiz.de/10010201109

The prevalence of Philippine prescribing, dispensing, and use behavior in relation to generic drugs and their risk factors

Wong, John Q.; Baclay, J. Richelcyn M.; Duque, Richelle G. - 2014 - Final report

This study was designed to address the issue of compliance of physicians and drug stores to the provisions of Generics Act of 1988. Furthermore it aims to explore the awareness of consumers on generic medicines to explain current trends and practices in drug prescribing, dispensing and use. The...

Persistent link: https://www.econbiz.de/10010260045

Identifying the key sociocultural influences on drinking behavior in high and moderate binge-drinking countries and the public policy implications

Hogan, Stephen P.; Perks, Keith J.; Russell-Bennett, Rebekah - In: Journal of public policy & marketing : JPP & M ; an … 33 (2014) 1, pp. 93-107

Persistent link: https://www.econbiz.de/10010373761

A social marketing template for solving the musicians' dilemma through nonprofit healthcare networks

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Persistent link: https://www.econbiz.de/10010348865

Using an expanded theory of planned behavior to predict adolescents' intention to engage in healthy eating

Chan, Kara; Prendergast, Gerard P.; Ng, Yu Leung - In: Journal of international consumer marketing 28 (2016) 1, pp. 16-27

Persistent link: https://www.econbiz.de/10011459949

A hierarchy-of-effects approach to designing a social marketing game

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Persistent link: https://www.econbiz.de/10011514766