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International marketing
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English
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Burgess, Steven M.
15
Burgess, Steven Michael
8
Steenkamp, Jan-Benedict E. M.
5
Bothma, Cornelius H.
4
Steenkamp, Jan-Benedict E.M.
4
Bothma, C. H.
3
Burgess, Steve
3
Cant, M. C.
3
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3
Filbeck, Greg
3
Nyajeka, Pfavai
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3
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2
Harris, Mari
2
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Toit, M. N. du
2
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William Davidson Institute, University of Michigan
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International business and economics research journal
4
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3
The Davidson Institute working paper series
3
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Journal of African business
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Environment and Planning C: Government and Policy
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International journal of advertising : the quarterly review of marketing communications
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ECONIS (ZBW)
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Applying learning technologies in an open learning context
Cant, Michael C.
;
Bothma, Neels
- In:
International business and economics research journal
10
(
2011
)
12
,
pp. 117-126
Persistent link: https://www.econbiz.de/10009533729
Saved in:
2
Reflecting on the modification of a summative assessment instrument to redress its linguistic complexity for second-language learners in an ODL context
Bothma, Neels
;
Cant, Michael C.
;
Toit, M. N. du
- In:
International business and economics research journal
11
(
2012
)
8
,
pp. 895-910
Persistent link: https://www.econbiz.de/10009659394
Saved in:
3
International marketing
Burgess, Steven M.
;
Bothma, Cornelius H.
-
2007
Persistent link: https://www.econbiz.de/10003782770
Saved in:
4
Making a global impact the institutions-based view and African contingency theory development
Burgess, Steven M.
- In:
Journal of African business
21
(
2020
)
4
,
pp. 439-461
Persistent link: https://www.econbiz.de/10012312317
Saved in:
5
Special issue on marketing in emerging markets
Burgess, Steven M.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009732724
Saved in:
6
Editorial: Introduction to the special issue on marketing in emerging markets
Burgess, Steven M.
;
Steenkamp, Jan-Benedict E. M.
- In:
International journal of research in marketing : IJRM ; …
30
(
2013
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10009732729
Saved in:
7
Consumer behavior in emerging consumer markets : the case of the optimum stimulation level in South Africa
Steenkamp, Jan-Benedict E. M.
;
Burgess, Steven M.
-
1999
Persistent link: https://www.econbiz.de/10001463749
Saved in:
8
Value priorities and consumer behavior in a transitional economy : the case of South Africa
Burgess, Steven M.
;
Steenkamp, Jan-Benedict E. M.
-
1998
Persistent link: https://www.econbiz.de/10000992721
Saved in:
9
Values, optimum stimulation levels and brand loyalty : new scales in new populations
Burgess, Steven M.
;
Harris, Mari
-
1998
Persistent link: https://www.econbiz.de/10001392637
Saved in:
10
Marketing in African emerging markets : emerging perspectives : editorial
Burgess, Steven M.
;
Malhotra, Naresh K.
- In:
Journal of African business
21
(
2020
)
4
,
pp. 433-438
Persistent link: https://www.econbiz.de/10012312313
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