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Seller performance in B2B e-marketplaces : a validated exploratory model based on resource-based view and transaction cost theories
Wang, Shan; Mao, Ji-Ye; Archer, Norm - In: International journal of networking and virtual … 11 (2012) 3/4, pp. 225-248
Persistent link: https://www.econbiz.de/10009631820
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Business customer virtual interaction : enhancing value creation in B2B markets in the post-COVID-19 era : an SME perspective
Fready, Samby; Vel, Prakash; Nyadzayo, Munyaradzi W. - In: The journal of business & industrial marketing 37 (2022) 10, pp. 2075-2094
Persistent link: https://www.econbiz.de/10013455382
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The influence of online social networks on performance of small and medium enterprises : an empirical investigation of the online business to business network XING
Zaglia, Melanie E.; Waiguny, Martin K. J.; Abfalter, Dagmar - In: International journal of entrepreneurial venturing 7 (2015) 1, pp. 1-23
Persistent link: https://www.econbiz.de/10011508734
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B2B e-marketplace : an e-marketing framework for B2B commerce
Chong, Woon Kian; Shafaghi, Mathew; Woollaston, Christopher - In: Marketing intelligence & planning 28 (2010) 2/3, pp. 310-329
Persistent link: https://www.econbiz.de/10003989429
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A comparative study of small business owner-managers' identity construction in B2B relationship marketing and business networking discourse in the UK and China
Preechanont, Piyanuch; Lu, Tao - In: Journal of enterprising culture 21 (2013) 4, pp. 495-532
Persistent link: https://www.econbiz.de/10010346341
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Determinants of social media adoption by B2B organizations
Siamagka, Nikoletta-Theofania; Christodoulides, George; … - In: Industrial marketing management : the international … 51 (2015), pp. 89-99
Persistent link: https://www.econbiz.de/10011422756
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On the performance of B2B e-markets : an analysis of organizational capabilities and market opportunities
Wang, Shan; Mao, Ji-ye; Archer, Norman P. - In: Electronic commerce research and applications 11 (2012) 1/6, pp. 59-74
Persistent link: https://www.econbiz.de/10009730285
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Nachhaltige Wettbewerbsvorteile in der Net Economy : die Rolle von Handelsintermediären im B-to-B Electronic Commerce
Heger, Dominik K. - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001769378
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Developing e-commerce marketing capabilities and efficiencies for enhanced performance in business-to-business export ventures
Gregory, Gary D.; Ngo, Liem Viet; Karavdic, Munib - In: Industrial marketing management : the international … 78 (2019), pp. 146-157
Persistent link: https://www.econbiz.de/10012026170
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Social networks and the internationalization of Chinese entrepreneurs
Xie, Yu Henry; Amine, Lyn S. - In: Global business and organizational excellence : a … 29 (2009/10) 1, pp. 61-78
Persistent link: https://www.econbiz.de/10003900317