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Customer Management aus Sicht...
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Beziehungsmarketing
25,028
Relationship marketing
25,000
Konsumentenverhalten
8,636
Consumer behaviour
8,627
Kundenzufriedenheit
5,269
Customer satisfaction
5,261
Dienstleistungsqualität
3,857
Service quality
3,847
Markenführung
2,504
Brand management
2,503
Deutschland
2,267
Theorie
2,232
Germany
2,228
Theory
2,226
Lieferantenmanagement
2,170
Supplier relationship management
2,169
Social Web
1,967
Social web
1,966
Marketingmanagement
1,846
Markenimage
1,832
Brand image
1,829
Marketing management
1,822
Electronic Commerce
1,657
E-commerce
1,607
Kundenintegration
1,584
Customer integration
1,581
Online-Marketing
1,523
Internet marketing
1,504
Kundenwert
1,496
Customer value
1,470
Vertrauen
1,337
Confidence
1,333
Einzelhandel
1,311
Retail trade
1,301
Brand
1,242
Markenartikel
1,229
Online-Handel
1,202
Online retailing
1,196
Customer service
1,121
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1,118
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Bruhn, Manfred
116
Homburg, Christian
108
Kumar, V.
80
Vargo, Stephen L.
59
Huber, Frank
57
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
50
Hollebeek, Linda D.
47
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Lusch, Robert F.
41
Palmatier, Robert W.
41
Gil Saura, Irene
38
Edvardsson, Bo
37
Mattila, Anna S.
37
Grönroos, Christian
33
Hippner, Hajo
33
Smith, Alan D.
33
Stock-Homburg, Ruth
33
Thaichon, Park
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Neslin, Scott A.
31
Svensson, Göran
31
Kleinaltenkamp, Michael
30
Prentice, Catherine
30
Reichwald, Ralf
30
Evanschitzky, Heiner
29
Töpfer, Armin
29
Eggert, Andreas
28
Georgi, Dominik
28
Grewal, Dhruv
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Reinartz, Werner J.
28
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Springer Fachmedien Wiesbaden
63
IGI Global
17
Université Paris-Dauphine (Paris IX)
15
National Bureau of Economic Research
10
American Marketing Association
9
Verlag Dr. Kovač
9
Books on Demand GmbH <Norderstedt>
8
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
4
HAL
4
Hanken Svenska Handelshögskolan
4
Technische Universität Dresden
4
Wiley-VCH
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
3
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
3
Eric Cuvillier <Firma>
3
Faculdade de Economia, Universidade Nova de Lisboa
3
Faculdade de Economia, Universidade do Porto
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Springer International Publishing
3
Svenska Handelshögskolan <Helsinki>
3
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Journal of business research : JBR
665
Journal of retailing and consumer services
585
Industrial marketing management : the international journal for industrial and high-tech firms
417
International journal of hospitality management
282
SpringerLink / Bücher
265
The journal of services marketing
230
The journal of business & industrial marketing
200
The service industries journal
191
Journal of the Academy of Marketing Science
176
Journal of strategic marketing
165
International journal of electronic customer relationship management : IJECRM
149
International journal of contemporary hospitality management
126
Journal of marketing
125
Journal of service research : JSR
125
Journal of service management
119
Journal of travel and tourism marketing
116
Journal of hospitality marketing & management
115
Tourism management : research, policies, practice
113
The journal of product & brand management
111
Asia Pacific journal of marketing and logistics
107
Journal of retailing
104
Cogent business & management
103
European journal of marketing : EJM
103
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
103
Psychology & marketing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Marketing intelligence & planning
99
Journal of marketing management : MM
96
Services marketing quarterly
94
Service business
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
71
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
68
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ECONIS (ZBW)
25,462
RePEc
226
USB Cologne (EcoSocSci)
114
EconStor
83
BASE
63
OLC EcoSci
25
Other ZBW resources
8
USB Cologne (business full texts)
5
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Showing
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date (oldest first)
1
Unlocking the transformative potential of customer data in retailing
Saarijärvi, Hannu
;
Kuusela, Hannu
;
Kannan, P. K.
; …
- In:
The international review of retail, distribution and …
26
(
2016
)
3
,
pp. 225-241
Persistent link: https://www.econbiz.de/10011543275
Saved in:
2
Studying customers' resource integration by service employees in interactional value co-creation
Plé, Loïc
- In:
The journal of services marketing
30
(
2016
)
2
,
pp. 153-164
Persistent link: https://www.econbiz.de/10011486995
Saved in:
3
Public administrators' engagement in services co-creation : factors that foster and hinder organisational learning about citizens
Magno, Francesca
;
Cassia, Fabio
- In:
Total quality management & business excellence : an …
26
(
2015
)
11/12
,
pp. 1161-1172
Persistent link: https://www.econbiz.de/10011525755
Saved in:
4
Product quality vs service quality in the mobile industry : is there a dominant driver of customer intention to switch providers?
Peng, Xianghui
;
Scott, Rebecca
;
Prybutok, Victor
; …
- In:
Operations management research : OMR ; advancing …
7
(
2014
)
3/4
,
pp. 63-76
Persistent link: https://www.econbiz.de/10010439715
Saved in:
5
Value creation in the market ecosystem : a Service-Dominant logic perspective
Katsifaraki, Georgia
-
Panepistēmio Kypru / Department of Economics
-
2018
Persistent link: https://www.econbiz.de/10012041746
Saved in:
6
A framework for innovative service design
Furrer, Olivier
;
Sudharshan, Devanathan
;
Tsiotsou, …
- In:
The service industries journal
36
(
2016
)
9/10
,
pp. 452-471
Persistent link: https://www.econbiz.de/10011579233
Saved in:
7
A dynamic market conceptualization for entrepreneurial marketing : the co-creation of opportunities
Whalen, Peter S.
;
Akaka, Melissa Archpru
- In:
Journal of strategic marketing
24
(
2016
)
1
,
pp. 61-75
Persistent link: https://www.econbiz.de/10011580587
Saved in:
8
Service value and switching barriers : a personal values perspective
Pham Ngoc Thuy
;
Le Nguyen Hau
;
Evangelista, Felicitas
- In:
The service industries journal
36
(
2016
)
3/4
,
pp. 142-162
Persistent link: https://www.econbiz.de/10011564533
Saved in:
9
Value-in-use : antecedents, dimensions, and consequences
Bruns, Katherina
;
Jacob, Frank
- In:
Marketing : ZFP ; journal of research and management
38
(
2016
)
3
,
pp. 135-149
Persistent link: https://www.econbiz.de/10011566853
Saved in:
10
Antecedents to value diminution : a dyadic perspective
Vafeas, Mario
;
Hughes, Tim
;
Hilton, Toni
- In:
Marketing theory
16
(
2016
)
4
,
pp. 469-491
Persistent link: https://www.econbiz.de/10011645950
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