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Islamic marketing practice as a panacea to social marketing criticism
Islam, Mohammad Mominul - In: International journal of islamic marketing and branding 3 (2018) 2, pp. 104-115
Persistent link: https://www.econbiz.de/10011979900
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Institutional interactions processes modeling in consumer cooperatives in the frameworks of transaction theory of incomplete contracts as a social marketing tool realization
Ternovsky, Denis S.; Prizhigalinskaya, Tatiana N.; … - In: Journal of advanced research in law and economics : JARLE 7 (2016) 3/17, pp. 662-671
Persistent link: https://www.econbiz.de/10011868433
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Understanding church growth through church marketing : an analysis on the roman catholic church's marketing efforts in Ghana
Appah, George Obeng; George, Babu P. - In: Journal of economics and business research 23 (2017) 1, pp. 103-122
Persistent link: https://www.econbiz.de/10011868884
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Modeling condom brand loyalty of young South African adults : an expectancy confirmation perspective
Nkwei, Emile Saker; Roberts-Lombard, Mornay; Maduku, … - In: Journal of nonprofit & public sector marketing 36 (2024) 3, pp. 322-346
Persistent link: https://www.econbiz.de/10014574604
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A reflection on the co-design approach to the development of the Medway Can campaign : a whole systems approach to obesity prevention using COM-B
Parsons, Katherine; Payne, Simon; Codling, Saoirce; … - In: Health marketing quarterly 41 (2024) 1, pp. 33-49
Persistent link: https://www.econbiz.de/10014575143
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Factors influencing consumers' intention to donate blood : a South African perspective
Matubatuba, Relebohiseng; Strydom, Nadine; Lunanga, N. … - In: Health marketing quarterly 41 (2024) 1, pp. 71-94
Persistent link: https://www.econbiz.de/10014575147
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The effectiveness of consume-less appeals in social marketing
Balderjahn, Ingo; Hoffmann, Stefan - In: Journal of macromarketing 44 (2024) 2, pp. 258-275
Persistent link: https://www.econbiz.de/10014584731
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Social marketing of a fortified staple food at scale : generating demand for fortified rice in Brazil
Milani, Peiman; Carnahan, Emily; Kapoor, Seema; … - In: Journal of food products marketing 23 (2017) 8, pp. 955-978
Persistent link: https://www.econbiz.de/10011799810
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Message framing effects on food consumption : a social marketing perspective
Garg, Nitika; Govind, Rahul; Nagpal, Anish - In: Australian journal of management 46 (2021) 4, pp. 690-716
Persistent link: https://www.econbiz.de/10012662623
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Social innovation for sustainability and social inclusion
Kumar, Dinesh; Gupta, Punam - In: Asia-Pacific journal of management research and innovation 18 (2022) 3/4, pp. 169-177
Persistent link: https://www.econbiz.de/10014246923