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Cultural and paradoxical values in advertising in Eastern Europe : evidence from Estonia
Saleem, Salman; Larimo, Jorma; Ummik, Kadi; Kuusik, Andres - In: Baltic journal of management 10 (2015) 3, pp. 313-330
Persistent link: https://www.econbiz.de/10011401546
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Comparing value orientations of German and Chinese managers : impacts of demographic and business-related factors
Busse, Ronald; Sun, Linyan; Zhu, Valerie - In: Asia Pacific business review 21 (2015) 2, pp. 170-187
Persistent link: https://www.econbiz.de/10010514450
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Brand personality and culture : the role of cultural differences on the impact of brand personality perceptions on tourists' visit intentions
Matzler, Kurt; Strobl, Andreas; Sauer, Nicola E.; … - In: Tourism management : research, policies, practice 52 (2016), pp. 507-520
Persistent link: https://www.econbiz.de/10011419295
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Impact of culture on marketing of health services : elekta in Brazil
Fregidou-Malama, Maria; Hyder, Akmal S. - In: International business review : the official journal of … 24 (2015) 3, pp. 530-540
Persistent link: https://www.econbiz.de/10011279679
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The common threads of national cultures
Venaik, Sunil; Brewer, Paul - In: Australasian marketing journal 23 (2015) 1, pp. 75-85
Persistent link: https://www.econbiz.de/10011284742
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Algerian national culture and TQM
Yahia-Berrouiguet, Abdelkarim - In: Journal of economics and business research 21 (2015) 2, pp. 145-152
Persistent link: https://www.econbiz.de/10011287194
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Seeking partners in international alliances : the influence of cultural factors
Dasí-Rodríguez, Sonia; Pardo-del-Val, Manuela - In: Journal of business research : JBR 68 (2015) 7, pp. 1522-1526
Persistent link: https://www.econbiz.de/10011298520
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National cultural values, sustainability beliefs, and organizational initiatives
Tata, Jasmine; Prasad, Sameer - In: Cross cultural management : an international journal 22 (2015) 2, pp. 278-296
Persistent link: https://www.econbiz.de/10011308585
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Do different national samples yield similar dimensions of national culture?
Minkov, Michael; Bond, Michael Harris; Blagoev, Veselin - In: Cross cultural management : an international journal 22 (2015) 2, pp. 259-277
Persistent link: https://www.econbiz.de/10011308587
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Are scores on Hofstede's dimensions of national culture stable over time? : a cohort analysis
Beugelsdijk, Sjoerd; Maseland, Robbert K. J.; Hoorn, … - In: Global strategy journal : GSJ 5 (2015) 3, pp. 223-240
Persistent link: https://www.econbiz.de/10011337090